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¥273.00
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Strategy: Second Revised Edition (Meridian)(ISBN=97804520107
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Strategy Safari: A Guided Tour Through The Wilds of Strategi
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STRATEGY PARADOX, THE(ISBN=9780385516228)
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Strategy-Focused Organization(ISBN=9781578512508)
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Strategy-Driven Talent Management: A Leadership Imperative
¥587.40定价:¥691.00 (8.51折)

One Strategy: Organization, Planning, And Decision Making
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Seven Strategy Questions(ISBN=9781422133323)
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Seven Strategy Questions: A Simple Approach For Better Execu
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Executing Strategy(ISBN=9781422128893)
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¥50.70定价:¥86.00 (5.9折)

本书从国家、行业、企业三个层次对电子商务战略进行对比与分析,帮助读者建立对电子商务战略的基本认识,提升读者对电子商务战略关键问题的分析和理解能力。在阐述战略理论的基础上,结合大量实例和数据,揭示电子商务战略的发展与变化规律,以建立一套完备的电子商务战略理论体系,为电子商务战略研究者和制定者提供前瞻性的指导。 本书首次从国家、行业、企业三个层次全面分析电子商务战略。立足实例,运用比较学方法,结合传统战略理论研究当今世界电子商务战略。重点介绍了中国战略现状,为世界各国研究中国经济发展提供参考和帮助。
¥95.00定价:¥138.00 (6.89折)

The Art of Strategy: A Game Theorist's Guide to Success in B
"I am hard pressed to think of another book that can match thecombination of practical insights and reading enjoyment." -Steven Levitt
¥116.60

Lords of Strategy(ISBN=9781591397823)
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Blue Ocean Strategy: How to Create Uncontested Market Space
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The China Strategy: Harnessing the Power of the World's Fast
¥124.50

¥137.50定价:¥233.00 (5.91折)

¥168.30

Blue Ocean Strategy (Unabridged)《蓝海战略》(韩)W.钱·金(美)勒妮·莫博涅著 获得了
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Kellogg On Strategy: Concepts, Tools, And Frameworks For Pra
Written for business executives and MBA students, Kellogg onStrategy is a practical guide to choosing the right strategy foryour business and applying it correctly. Rather than covering thebasics of strategy, this expert guide shows you how to use strategyeffectively so your business can succeed. You'll learn to analyzeyour current competitive position, develop the perfect strategy tomatch your goals, and apply that strategy thoughtfully andeffectively. Inside, you'll find expert guidance on: Measuring yourfirm's competitive advantage Analyzing opportunities and threats inyour industry Responding to a competitor's strategy and pricingCoping with entry into new markets Positioning your firm againstthe competition Developing a sustainable, long-term competitiveadvantage And much more
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The Art of Strategy: A Game Theorist's Guide to Success in B
It is an easy read and is written in a lively tone-which is not something I particularly recall from my lectures in the 1980s. Long live economics!" John Burns, The Times Higher Education "Unlike most of the ranks of management advice books which pad out bookshop business sections, here is one which is rigorous, fun and extremely useful all at the same time.
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作者简介; W.Chan Kim is The Boston Consulting Group Bruce D.Henderson ChairProfessor of Stategy and International Management at INSEAD. Renee Mauborgne is The INSEAD Distinguished Fellow and a professorof strategy and management.For more information about thisbook. 中文版《蓝海战略》请点击
¥190.40

Kellogg On Strategy: Concepts, Tools, And Frameworks For Pra
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NO B.S. PRICE STRATEGY: THE ULTIMATE NO(ISBN=9781599184005)
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HBR's 10 Must Reads on Strategy (includi
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Private Label Strategy(ISBN=9781422101674) 英文原版
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Marketing As Strategy(ISBN=9781591392101)
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HBR’s 10 Must Reads On Strategy 哈佛商学院:战略
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Redefining Global Strategy(ISBN=9781591398660) 英文原版
“世界是平的”“全球化时代”不过是夸大其词的噱头,半全球化才是这个时代的真实写照,而对依然存在的各种“边界”,企业如何制定战略才能立于不败之地。 哈佛经管图书涵盖战略、领导力、人力资源管理、市场营销、变革与创新、一般管理等六大领域。近期新书有: 《成败90天》、《走出心理困境》、《纳谏》、《回报》、《外向型团队》、《好领导可以教出来》。
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Strategy Power Plays(Business Week)经营战略的作用
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作者简介: John Middleton and Bob Gorzynski are co-Directors of the UK Centre for Strategic Thinking, launched in March 2006 as a national centre to promote self-knowledge through strategic thinking, and to help people resolve personal and Organisational issues that can often only be resolved by a shift to a new level of thinking. They can be contacted at info@centreforstrategicthinking.org
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Strategy Safari: A Guided Tour Through The Wilds of Strategi
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作者简介:Cornelis A. (Kees) de Kluyver is the Henry Y. Hwang Dean and Professor of Management at the Peter R Drucker Graduate School of Management at the Claremont Graduate University. He is also Executive Director of the Peter F Drucker Research Library and Archives and a Governor of the Peter F Drucker Foundation for Non-Profit Management. He has held prior academic appointments at George Mason University, at the University of Virginia, and at Purdue University, and for several years was a principal with Cresap Management Consultants, a Towers Perrin Company, in the firm's strategy and organizational effectiveness practice. In this position, he served a wide range of clients in the high technology and service industries on various international strategy issues including the impact of European unification on North American business and the globalization of multinational operations. Dr. de Kluyver serves on a number of corporate, foundation, and advisory boards, is a frequent speaker to pr
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Strategy Maps: Converting Intangible Assets into Tangible Ou
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The Little Book Of Trading: Trend Following Strategy For Big
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THE WARREN BUFFETT PORTFOLIO: MASTERING THE POWER OF THE FOC
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