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【预订】The 30 Day MBA in Marketing 9781398611009 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781398611009 Author 作者 Colin Barrow Format 版本 平装-胶订 Pages Number 页数 382页 Publisher 出版社 Kogan Page Publication Date 出版日期 2023-05-03 Product Dimensions 商品尺寸 156 x 234 mm Language 语种 其它(含多语) Book Contents 内容简介 Discover the teachings and insights from the world’s leading marketing courses through The 30 Day MBA in Marketing. From advertising and promotion to buyer behaviour and budgets, this comprehensive book includes all of the modules you would find at a top business school, allowing you to fill the gaps in your knowledge and develop your creative, analytical and decision-making skills. It also features an array of fascinating case studies from some of the world’s most successful businesses, clarifying how these skills drive success.With its comprehensive insights and accessible guidance, The 30 Day MBA in Market
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【预订】The 30 Day MBA in International Business 9781398610965 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781398610965 Author 作者 Colin Barrow Format 版本 平装-胶订 Pages Number 页数 240页 Publisher 出版社 Kogan Page Publication Date 出版日期 2023-05-03 Product Dimensions 商品尺寸 156 x 234 mm Language 语种 其它(含多语) Book Contents 内容简介 From supply chain management to entrepreneurship and social responsibility, The 30 Day MBA in International Business provides a comprehensive insight into this fascinating sector.It is difficult to understand the complexities and nuances of international business without comprehensive and expert teachings on its many sectors. This book demystifies the complexities of this growing industry, as it draws upon the insights from the MBA courses from the top business schools. These teachings are supported by fascinating case studies from some of the world’s leading organizations.With its comprehensive insights and ac
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Product Details 基本信息 ISBN-13 书号 9781398607064 Author 作者 Chris Griffiths Format 版本 平装-胶订 Pages Number 页数 264页 Publisher 出版社 Kogan Page Publication Date 出版日期 2022-10-13 Product Dimensions 商品尺寸 234 x 156 mm Shipping Weight 商品重量 405 g Language 语种 其它(含多语) Book Contents 内容简介 Creativity directly impacts results and productivity, yet few of us understand how it happens or how to put it into practice. This book shows you not only how to get things done, but how to do them better and more creatively. The Creative Thinking Handbook provides the correct application for creative thinking and action, by offering clear, practical tools and strategies so that you can develop creative thinking skills and help find brilliant solutions for any professional challenge. Based on research and proven-to-work creative thinking models, Chris Griffiths and Meli
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Product Details 基本信息 ISBN-13 书号 9781398602212 Author 作者 Nahai Format 版本 平装-胶订 Pages Number 页数 248页 Publisher 出版社 Kogan Page Publication Date 出版日期 2021-09-02 Product Dimensions 商品尺寸 13.79 x 21.59 cm Language 语种 其它(含多语) Book Contents 内容简介 It ALL feels pretty overwhelming right now. From the looming economic downturn, to racial and societal tensions threatening to boil over; people are feeling uncertain, overwhelmed and disillusioned. How do business leaders create resilient organizations that can reassure people, deliver and truly connect with a values-driven audience, often through digital-first channels In Business Unusual, leading web psychologist Nathalie Nahai details how your customers and your people demand more than business as usual. This book details the psychology behind how we feel about businesses, their communications and their leade
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海外直订Human/Machine: The Future of Our Partnership with Machin
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【预订】The 30 Day MBA in Business Finance 9781398610927 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781398610927 Author 作者 Colin Barrow Format 版本 平装-胶订 Pages Number 页数 240页 Publisher 出版社 Kogan Page Publication Date 出版日期 2023-05-03 Product Dimensions 商品尺寸 156 x 234 mm Language 语种 其它(含多语) Book Contents 内容简介 From business reports and capital structures to risk management and mergers, The 30 Day MBA in Business Finance offers comprehensive insights from the world’s leading finance courses.Fill the gaps in your knowledge and develop your analytical and decision-making skills through this holistic guide to the finance sector, covering all of the modules you would find at a top business school. It also features an array of fascinating case studies from some of the world’s most successful businesses, clarifying how these skills drive success. With its comprehensive insights and accessible guidance, The 30 Day MBA in B
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