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Never Cold Call Again: Achieve Sales Greatness Without Cold
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100个伟大的销售创意 THE 100 GREATEST SALES IDEAS OF ALL TIME
作者简介: KEN LANGDON has worked for many major computer companies world-wide, including Hewlett Packard and DEC, and is presently the non-executive chairman for SofTools, a supplier of electronic Integrated Support Systems, and Glenhurst Ltd, an air conditioning supplier and contractor. Ken is a prolific writer whose books include Key Accounts are Different and a contribution to the The FT Handbook of Management, as well as several books in Capstone’s Smart and Express Exec and 100 Greatest Ideas series.
¥118.90定价:¥135.15 (8.8折)

战略销售管理(哈佛商业评论系列)HBR: ON STRATEGIC SALES MANAGEMENT HAR
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销售前神奇数字管理指南 Magic Numbers for Sales Management
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反思销售管理:战略指导从业人员 Rethinking Sales Management: A Strategic Gui
作者简介:Beth Rogers is one of the UK’s leading thinkers on the role of sales management. She is a Senior Lecturer at Portsmouth Business School(www.port.ac.uk/pbs), where she runs the MA in Sales Management – the world’s first course of its kind – and contributes to the MSc Business Development and Leadership and MA Marketing. She is also Research Director of the Institute of Sales and Marketing Management (www.issm.co.uk) and chairs the Sales Project Group of the UK Government’s Marketing and Sales Standards Setting Body (www.msssb.org). Previously she worked in IT marketing, and was a Visiting Fellow at Cranfield School of Management.
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