预订 Global and Multinational Advertising [ISBN:9781138180635] 【全球购】进口原版图书，一般5-8周左右到国内

¥1256

书之源外文图书

Englis, Basil G. /2017-03-06 /Psychology Press

【3-6周达】Behind the Manipulation: The Art of Advertising Copyw 【全球购】进口原版图书，一般3-6周左右到国内

¥3028

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Barre, William /2018-08-07 /Cognella Academic Publishing

海外直订Selling the American People: Advertising, Optimization,

¥836.00

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McGuigan, Lee /2023-07-17 /MIT Press

按需印刷The Media Handbook:A Complete Guide to Advertising Media 预订，预计下单后3-6周左右发货！

¥1121

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Katz, Helen /Taylor&Francis

海外直订How Culture and Technology impact Coca-Cola's Advertisin

¥688.00

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Omedo James /2010-06-07 /VDM Verlag

预售 按需印刷 Effectiveness of Television Advertising of 北京发货，付款后10天内发货

¥1338

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Sukhmani Virk /2012-04-03 /KS OmniScriptum Publishing

【预订】Injurious Vistas: The Control of Outdoor Advertising, Go 【全球购】进口原版图书，约10-12周到达国内后发出

¥711.00

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Greenhalgh, James /2021-09-09 /Springer International Publishing

【预订】Attitude Toward the Online Advertising Format: A Reexami 【全球购】进口原版图书，约10-12周到达国内后发出

¥1094

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Burns, Kelli /2018-12-06 /Dissertation Discovery Company

预售 按需印刷 Translating Promotional and Advertising Te 北京发货，付款后10天内发货

¥1518

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无 /2020-12-12 /taylor

预订 广告的全球化：机构、城市和创意空间The Globalization of Advertising [ISBN:9 【全球购】进口原版图书，一般5-8周左右到国内

¥2045

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Faulconbridge,James R.;Taylor,Peter;Nati /2010-12-07 /Routledge

预售 按需印刷 Impacts of Online Advertising on Business 网络广告对企业绩效的 北京发货，付款后10天内发货

¥1457.25

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Semerádová, Tereza /2019-11-22 /IGI出版社

【预售按需印刷】Attitude Toward the Online Advertising For

¥930.75

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Kelli Burns /2018-12-06 /Dissertation Discovery Company, LLC

【预售 按需印刷】Global Marketing and Advertising

¥759.05

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Marieke de Mooij /2018-10-27 /Sage Publications

【3-6周达】Posters: Eat & Drink in Italian Advertising: 1890-197 【全球购】进口原版图书，一般3-6周左右到国内

¥645.00

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Piazza, Mario /2015-11-24 /Silvana Editoriale

3-6周达 Research Anthology on Social Media Advertising and Bui 【全球购】进口原版图书，一般3-6周左右到国内后发出

¥4613

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Management Association, Information R. /2022-05-13 /Business Science Reference

【预订】The Routledge Companion to Advertising and Promotional C 【全球购】进口原版图书，预计5-8周左右到国内

¥3110

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West, Emily; McAllister, Matthew P. /2023-04-04 /Routledge

按需印刷Handbook of Research on Digital Media and Advertising 预订，预计下单后2-3周左右发货！

¥3382

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Matthew S. Eastin /IGI Global

【3-6周达】A Design Space for Pervasive Advertising on Public Di 【全球购】进口原版图书，一般3-6周左右到国内

¥500.00

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Alt,Florian /2013-03-16 /Lulu.com

海外直订Translating Promotional and Advertising Texts 翻译促销和广告文本

¥586.00

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Torresi, Ira /2020-12-29 /Taylor & Francis Ltd

按需印刷Handbook of Research on Effective Advertising Strategies 预订，预计下单后3-4周左右发货！

¥5410

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* /2015-02-28 /Idea Group,U.S.

【3-6周达】Designing Fictions: Literature Confronts Advertising 【全球购】进口原版图书，一般3-6周左右到国内

¥1684

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Ross,Michael L. /2015-07-01 /McGill-Queen's University Press

预订 Psychological Processes and Advertising Effects [ISBN:978 【全球购】进口原版图书，一般5-8周左右到国内

¥1773

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Linda F. Alwitt(Editor); Andrew A. Mitch /2021-12-01 /Routledge

【3-6周达】Ad Law: The Essential Guide to Advertising Law and Re 【全球购】进口原版图书，一般3-6周左右到国内

¥924.00

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Lindsay,Richard /2016-09-28 /Kogan Page

按需印刷DGYT Standard Dictionary of Advertising, Mass Media and 预订，预计下单后3-6周左右发货！

¥1396

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Wolfgang J. Koschnick /De Gruyter

海外直订Foreign Languages in Advertising: Linguistic and Marketi

¥1070

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Hornikx, Jos /2020-01-01 /Palgrave MacMillan

海外直订Digital Signage: Software, Networks, Advertising, and Di

¥848.00

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Schaeffler, Jimmy /2008-04-06 /Routledge

预订 Regulating Online Behavioural Advertising Through Data Pr 【全球购】进口原版图书，一般5-8周左右到国内后发出

¥2120

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Chen, J. /2021-05-01 /Edward Elgar

预订 Key Debates in the Translation of Advertising Material: S 【全球购】进口原版图书，一般5-8周左右到国内

¥622.00

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Adab,Beverly;Valdes,Cristina /2004-11-13 /Routledge

预售 按需印刷 Communication and Advertising 北京发货，付款后10天内发货

¥856.00

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Clemenciana Mukenge /2011-09-16 /KS OmniScriptum Publishing

【3-6周达】Epica Book 25: Europe's Best Advertising [ISBN:978288 【全球购】进口原版图书，一般3-6周左右到国内

¥610.00

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Epica /2012-09-28 /AVA Publishing

按需印刷Effectiveness of Television Advertising of FMCG'S 预订，预计下单后2-3周左右发货！

¥1338

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Sukhmani Virk /KS OmniScriptum Publishing

预订 Machine-to-Machine Marketing (M3) via Anonymous Advertisi 【全球购】进口原版图书，一般5-8周左右到国内

¥2385

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Mena, Jesus /2017-11-15 /Auerbach Publications

按需印刷Handbook of Research on New Media Applications in Public 预订，预计下单后2-3周左右发货！

¥3764

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Elif Esiyok /IGI Global

按需印刷Unleashing the Watchdogs on Political Advertising 预订，预计下单后2-3周左右发货！

¥841.00

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Jennifer Greer /Dissertation Discovery Company, LLC

按需印刷Translating Promotional and Advertising Texts 预订，预计下单后2-3周左右发货！

¥1638

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Torresi, Ira /2020-12-30 /Taylor & Francis Ltd

【预售 按需印刷】Studyguide for Contemporary Advertising b 北京发货，付款后10天内发货

¥610.00

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Cram101 Textbook Reviews /2016-10-12 /Content Technologies, Inc.

预售 按需印刷 Acceptance of SMS Advertising 北京发货，付款后10天内发货

¥763.00

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Alexander Muk /2008-11-05 /KS OmniScriptum Publishing

海外直订Exam Prep for Pick Me: Breaking Into Advertising and Sta

¥509.00

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Mznlnx /2009-08-11 /Mznlnx

【预售 按需印刷】Effectiveness of Humour in Advertising 北京发货，付款后10天内发货

¥855.00

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Arifur Rahman /2013-06-19 /KS OmniScriptum Publishing

预售 按需印刷 Attitude Toward the Online Advertising For 北京发货，付款后10天内发货

¥794.00

中图图书旗舰店

Kelli Burns /2018-12-06 /Dissertation Discovery Company, LLC

3-6周达 Research Anthology on Social Media Advertising and Bui 【全球购】进口原版图书，一般3-6周左右到国内后发出

¥4612

书之源外文图书

Management Association, Information R. /2022-05-13 /Business Science Reference

3-6周达 Heath Robinson's Commercial Art: A Compendium of His A 【全球购】进口原版图书，一般3-6周左右到国内后发出

¥863.00

书之源外文图书

Beare, Geoffrey /2017-09-04 /Lund Humphries Publishers Ltd

3-6周达 Elsevier's Dictionary of Advertising: In English, Germ 【全球购】进口原版图书，预计3-6周左右到国内后发出

¥2921

书之源外文图书

Manoilova, S. G.; Konstantinova, D. H. /2002-09-13 /Elsevier Science

预订 【】Translating Promotional and Advertising Texts 978113856 国外库房发货，通常付款后3-5周到货

Product Details 基本信息 ISBN-13 书号 9781138566057 Author 作者 Ira Torresi Format 版本 平装-胶订 Pages Number 页数 264页 Publisher 出版社 Routledge Publication Date 出版日期 2020-12-30 Language 语种 英语 Book Contents 内容简介 The translation of promotional and advertising texts requires the application of techniques which, although they vary depending on the specific text type, are all aimed at preserving their persuasive purpose. This often requires in-depth cultural adaptation and, on occasion, thorough rewriting. Translating Promotional and Advertising Texts covers the key types of promotional texts, including personal, business to business, institutional, business to consumer and advertising.With numerous examples from a wide variety of languages and media, taken from the author’s own professional experience and observations, this volume is designed for use as a coursebook for classroom practice

¥512.00

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Ira Torresi /2020-12-30 /Routledge

预售 按需印刷 Students attitude Towards Advertising in H 北京发货，付款后10天内发货

¥1072

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Jayaraman Munusamy /2011-04-06 /KS OmniScriptum Publishing

预订 Marketing in Developing Countries: Nigerian Advertising i 【全球购】进口原版图书，一般5-8周左右到国内

¥1296

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Alozie, Emmanuel C. /2009-04-01 /Routledge

【预订】Branding Diversity: New Advertising and Cultural Strateg 【全球购】进口原版图书，预计5-8周左右到国内

¥745.00

书之源外文图书

Khamis, Susie /2020-02-04 /Routledge

【3-6周达】Mediaplanung von Online Advertising Kampagnen im Inte 【全球购】进口原版图书，约3-6周到达国内后发出

¥911.00

书之源外文图书

R?ck, Angelika M. /2002-07-14 /Diplom.de

【3-6周达】The Creative Austerity in Today's Advertising [ISBN:9 【全球购】进口原版图书，一般3-6周左右到国内

¥826.00

书之源外文图书

Giotto, Vicky /2013-10-08 /Skira

【预订】Understanding Sponsored Search: Core Elements of Keyword 国外库房发货, 通常付款后12-16周到货

¥1163

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Jim Jansen /2011-07-31 /Cambridge University Press

预订 Goodvertising: Creative Advertising That Cares [ISBN:9780 【全球购】进口原版图书，一般5-8周左右到国内后发出

¥478.00

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Kolster, Thomas /2012-10-01 /Thames & Hudson

海外直订An Illustrated History of Athearn Advertising: 70 Years,

¥507.00

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Blaisdell, Tim /2024-03-05 /Page Publishing

【3-6周达】Fraud Prevention in Online Digital Advertising [ISBN: 【全球购】进口原版图书，一般3-6周左右到国内

¥674.00

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Zhu, Xingquan /2017-06-23 /Springer

【预售 按需印刷】The Language of Pictures in Print Media Advertising

¥584.80

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Wilfried Pichler /2002-03-06 /diplom.de

预订 MacMillan Dictionary of Marketing and Advertising [ISBN:9 【全球购】进口原版图书，一般5-8周左右到国内后发出

¥1061

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McGregor, Heather J. /2013-12-31 /Palgrave

预订 Pioneering African-American Women in the Advertising Busi 【全球购】进口原版图书，一般5-8周左右到国内

¥2113

书之源外文图书

Davis, Judy Foster /2016-12-02 /Routledge

预订 The Economic Implications of Advertising (Rle Advertising 【全球购】进口原版图书，一般5-8周左右到国内

¥645.00

书之源外文图书

Firestone, Otto John /2015-12-20 /Routledge

预售 按需印刷Aspect of Internet Advertising in Relation 北京发货，付款后10天内发货

¥787.00

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reza gharoie ahangar /2010-08-27 /KS OmniScriptum Publishing

3-6周达 An Advertiser's Guide to Better Radio Advertising: Tun 【全球购】进口原版图书，预计3-6周左右到国内

¥707.00

书之源外文图书

Ingram, Andrew; Barber, Mark /2005-05-27 /Wiley

按需印刷TF The Routledge Companion to Advertising and Promotiona 预订，预计下单后4-6周左右发货

¥3276

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* /2023-04-04 /Taylor & Francis Ltd