BranD 2023年02期 NO.68 [平面转机] 封面随机发货 奈良美智 国际品牌平面设计字体版式插画色彩搭配期刊 现货图书24小时发货
¥85.00定价:¥300.00 (2.84折)
BranD杂志 品牌杂志设计 NO.55 56 57期3本套装 平面期刊杂志 国际品牌平面设计杂志 专注原版
¥255.00定价:¥360.00 (7.09折)
BranD杂志2023年67期 从插画家到艺术家 韩国插画艺术家Kimi经验访谈 AB款封面随机发货 平面设计绘画画册期 现货图书24小时发货
¥85.00定价:¥300.00 (2.84折)
BranD 2023年03期 NO.69 设计里的中国元素 中文原版艺术平面设计画册画集 善本图书 现货图书24小时发货
¥85.00定价:¥360.00 (2.37折)
BranD杂志 NO.65期 主题:印刷超能力 BranD×原田治限量版 随刊附赠印刷机器图鉴大海报 中文简体平面设计期 现货图书24小时发货
¥85.00定价:¥288.00 (2.96折)
BranD 2023年06期 NO.72期 设计的步骤 中文简体原版艺术平面设计期刊杂志 善本图书 现货图书24小时发货
¥100.00定价:¥360.00 (2.78折)
BranD 2024年01期 NO.73 [版式超能力] 封面随机发货 随书附赠书签 简体中文原版艺术平面设计杂志 善本 现货图书24小时发货
¥100.00定价:¥360.00 (2.78折)
¥64.80
BranD杂志No.57期【随刊随书赠送有趣书签】 国际品牌平面设计繁体中文版自出版的四条腿 探讨书业书店纸媒的生存之道 现货图书24小时发货
¥80.00
BranD 品牌商业设计杂志 全年杂志订阅 中英文版 双月刊 共6期 品牌设计 品牌杂志 平面设计期刊杂志 专注原版
¥535.00定价:¥1100 (4.87折)
BranD No.63期 国际品牌设计杂志中文版 主题:兴趣制造 随书赠杯垫贴纸小册子 平面设计双月刊 善本图书 原田治 现货图书24小时发货
¥85.00定价:¥306.00 (2.78折)
BranD插画套装63期+58期:NO.63兴趣制造(随书赠杯垫贴纸小册子)+ NO.58设计对“白”长场雄 平面设计杂 现货图书24小时发货
¥158.00
BranD 2023年05期 NO.71 [女性设计的未知可能] 中文简体原版期刊设计杂志 善本图书 现货图书24小时发货
¥100.00定价:¥360.00 (2.78折)
【现货】【官方直订】BranD 杂志 (简体中文版) 2021年05期 NO.59 [超时空艺术小剧场] 杂志期刊 原版 现货24小时内发货
¥85.00
【送杯垫】BranD杂志No.54期中文版 国际品牌设计杂志 主题:摔跤吧字体 汉字设计与应用 艺术平面设计期刊书籍 现货图书24小时发货
¥80.00
BranD国际品牌设计杂志2024年全年杂志订阅繁体中文版一年共6期 双月刊 8月起订
¥360.00定价:¥720.00 (5折)
【预订】Brand Rituals: How Successful Brands Bond with Customers 美国库房发货,通常付款后3-5周到货!
¥287.00
【预售 按需印刷】Brand Meaning Management
¥1988.15
【预售 按需印刷】Brand Rewired 北京发货,付款后10天内发货
¥469.01
【预订】Brand Built 9789881470362 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9789881470362 Author 作者 Sendpoints Format 版本 精装 Pages Number 页数 304页 Publisher 出版社 sendpoints Publication Date 出版日期 2016-09-28 Language 语种 英语 Book Contents 内容简介 Brand Built aimsto provide property developers,construction firms, architects andinterior designers comprehensiveresource for brand inspiration, aswell as a guide for branding thecompleted buildings. Brand Builtdisplays the best examples ofbranded properties from a residentialdevelopment in Mexico toa retail development in Canada. Itis a guide book for both startupsand established brands revolvingaround the issues like the brandingprocedures, choice of colors andtypefaces, mechanisms behindthe logo, other images involved inbuilding or renewing the brand.
¥255.00
【预订】Brand Mascots: And Other Marketing Animals 美国库房发货,通常付款后3-5周到货!
¥2283
【预订】Brand Personality as an Image Conveyor 美国库房发货,通常付款后3-5周到货!
¥697.00
【预订】Brand Yourself Royally in 8 Simple Steps: Harness the Se 美国库房发货,通常付款后3-5周到货!
¥103.00
【预订】Brand Gender 9783319868097 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783319868097 Author 作者 Theo Lieven Format 版本 平装-胶订 Pages Number 页数 265页 Publisher 出版社 Palgrave Macmillan Publication Date 出版日期 2018-08-14 Language 语种 英语 Book Contents 内容简介 This book explores ways to drive and increase a brand’s most important property, its equity. Focussing on gender, the author analyses the impact of assigning personalities and characteristics to products and how this can affect the management of brands on a global scale. Using detailed examples, the author argues that brands with low masculine and feminine characteristics have the lowest equity, whilst brands with both high feminine and masculine characteristics are shown to have the strongest equity. Including notions of androgyny in brands, this significant study reveals the different factors which can affect a brand being perceived as either masculine or feminine. A
¥895.00
¥726.75
¥103.00
BranD品牌设计杂志第55期 No.55本期主题:[摔跤吧字體:外文字體設計法] 艺术平面设计期刊杂志 金银两封面随机 现货24小时内发货
¥85.00定价:¥288.00 (2.96折)
BranD×王濛莎联名杯子 周边 BranD杂志社 善本图书 现货图书24小时发货
¥268.00
【预售按需印刷】Brand Personality as an Image Conveyor
¥661.30
【预订】Brand Revolution: Ousting Old Mideast Trading Mindsets 预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
¥216.93
【预订】Brand Management 101:101 Lessons From Real World 美国库房发货,通常付款后3-5周到货!
¥204.00
【预订】Brand Stretch - Why 1 In 2 Extensions Fail, And How 美国库房发货,通常付款后3-5周到货!
¥478.00
【预售 按需印刷】Brand Is Destiny 北京发货,付款后10天内发货
¥161.64
【预订】Brand from Inside Pod 预订商品,平装,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
¥271.29
【预订】Brand Manners - How To Create The Self-Confident 美国库房发货,通常付款后3-5周到货!
¥157.00
【预订】Brand Choice and Loyalty: Evidence from Swiss Car Regist 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658280130 Author 作者 Meier Format 版本 平装-胶订 Pages Number 页数 109页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2019-10-08 Product Dimensions 商品尺寸 8.2 x 5.8 x 0.2 cm Shipping Weight 商品重量 360g Language 语种 英语 Book Contents 内容简介 By analyzing a large car registration dataset, Beat Meier shows various aspects of consumer behavior in the context of durable goods. He thereby isolates various influences on purchase decisions, e.g. the brand owned before, the price, and demographic variables. Furthermore, he investigates the short-term effects of tax incentives and reputation shocks on brand choice and brand loyalty. The dataset used is very unique and allows a longitudinal examination of the cars owned by a person. This permits to gain insights on consumer behavior of durable goods th
¥501.00
【预订】BranD *: Lost Dog & Cat 9789887895336 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9789887895336 Format 版本 平装-胶订 Publication Date 出版日期 2019-03-03 Language 语种 英语
¥142.00
BranD九周年特刊 2021年NO.60期 9号风球 国际品牌设计趋势综合杂志 简体中文版 随刊随书赠周边卡片 善本图 现货图书24小时发货
¥85.00定价:¥309.00 (2.76折)
【预订】BranD * 9789887895374 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9789887895374 Format 版本 精装 Pages Number 页数 200页 Publisher 出版社 sendpoints Publication Date 出版日期 2018-09-19 Language 语种 英语 Book Contents 内容简介 I have no idea when the word of “retro style” came into being and when I awaken to it, thingswith this style have been springing up, including clothes, furniture, products, buildings etc.Many old styles have revived. People say they obsess over the good old days and designs of thepast. I even heard some say: “All the old things are actually new.”The advantage of retro style in any type lies in that it stimulates reminiscence for the past, and strikes a sympathetic chord with the user of the design. Even without a specific brand or icon,modern retro style can ignite a user to mumble: “I can recall...” Most of retro designs underlinefun, so that people can enjoy the old memories as much as they like feeling
¥142.00
【预订】BranD * 9789887895367 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9789887895367 Format 版本 精装 Pages Number 页数 200页 Publisher 出版社 sendpoints Publication Date 出版日期 2018-07-06 Language 语种 英语 Book Contents 内容简介 If you take a careful look at what has been designed, think carefully about it, taking in social and other contexts, you get a pretty good feel for what needs to be done. Often it’s just a mild tweak that’ s required. Judgment is what’s needed. And careful discussions, with clients, and the other shareholders. When you really include the larger framework of things, correct results are achievable.” It is a challenge for us to discuss materials in this issue, for we don’t want to use too many materials to represent the characteristics and feelings. We only hope that we can provide readers with a comfortable experience to appreciate the works and interviews of designers.
¥145.00
【现货】【翰德图书】BranD×Noritake丨The Object系列丨碟 周边 BranD杂志社 现货图书24小时发货
¥68.00
BranD 杂志 品牌杂志 国际品牌设计杂志 NO.53期中文版 限量配色 色彩搭配 平面设计杂志 专注原版
¥88.00定价:¥120.00 (7.34折)
【预订】Brand Engagement 美国库房发货,通常付款后3-5周到货!
¥189.00
【预订】Brand It or Die 美国库房发货,通常付款后3-5周到货!
¥138.00
【预售】【翰德图书】 Brand New Boy,新来的男孩 儿童章节书 故事启蒙绘本 英文原版图书籍进口正版 Usbo 预售图书10-12周左右发货
¥65.00
【预订】Brand Identity Breakthrough: How to Craft Your Company's 预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
¥297.83
【预订】Brand-New & Terrific: Alex Katz in the 1950's 978379 美国库房发货,通常付款后3-5周到货!
¥372.00
【预订】Brand Medicine: The Role of Branding in the Pharmaceutic 美国库房发货,通常付款后3-5周到货!
¥541.00
【预订】Brand Thinking and Other Noble Pursuits 美国库房发货,通常付款后3-5周到货!
¥149.00
【预订】Brand from the Burning, a (Spanish) 美国库房发货,通常付款后3-5周到货!
¥198.00
【预订】Brand Management 9783030661182 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783030661182 Author 作者 Mogaji Format 版本 平装-胶订 Pages Number 页数 270页 Publisher 出版社 Palgrave Macmillan Publication Date 出版日期 2021-11-04 Language 语种 其它(含多语) Book Contents 内容简介 Branding is an increasingly important part of business strategy for all types of businesses, including start-ups, SMEs, NGOs, and large corporations. This textbook provides an introduction to brand management that can be applied to all these types of organizations. Using story-telling to guide the reader through the main concepts, theories and emerging issues, it offers a theoretical and applied perspective to brand management.Highlighting the relationship between different brand concepts, this textbook explores the role of branding from both a corporate and a consumer perspective and highlights implications for employability and future career options.With case
¥629.00
【预订】Brand Love is not Enough 9781138039827 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781138039827 Author 作者 Max Blackston Format 版本 平装-胶订 Pages Number 页数 186页 Publication Date 出版日期 2018-03-28 Language 语种 英语 Book Contents 内容简介 This trailblazing book introduces the concept of ’brands’ attitude’, filling the gap in our understanding of consumers’ brand purchasing and usage behavior. With real consumer data, examples, and cases, it is a must-read for every serious marketer and branding student.
¥630.00
【预订】Brand Love is not Enough 9781138039810 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781138039810 Author 作者 Max Blackston Format 版本 精装 Pages Number 页数 186页 Publication Date 出版日期 2018-03-28 Language 语种 英语 Book Contents 内容简介 This trailblazing book introduces the concept of ’brands’ attitude’, filling the gap in our understanding of consumers’ brand purchasing and usage behavior. With real consumer data, examples, and cases, it is a must-read for every serious marketer and branding student.
¥1714
【预订】BranD *: Designers’ Printing Press 9789887406747 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9789887406747 Format 版本 平装-胶订 Pages Number 页数 200页 Publisher 出版社 The American University in Cairo Press Publication Date 出版日期 2020-05-01 Language 语种 其它(含多语)
¥193.00
【预订】Brand Portfolio Strategy 预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
¥672.89
【现货】【翰德图书】BranD×Noritake丨The Object系列丨杯 周边 BranD杂志社 现货图书24小时发货
¥148.00
【预订】Brand Culture and Identity 9781522571162 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781522571162 Author 作者 Information Resources Management Association Format 版本 精装 Pages Number 页数 1556页 Publisher 出版社 Business Science Reference Publication Date 出版日期 2018-10-30 Language 语种 英语 Book Contents 内容简介 The world of brands is undergoing a sea change in the domain of consumer culture, and it has become a challenge to cater to the taste and needs of audiences. The process of creating iconic brands varies from product to product and market to market. Effective branding strategies are imperative for success in a competitive marketplace. Brand Culture and Identity: Concepts, Methodologies, Tools, and Applications is a vital reference source for the latest research findings on the use of theoretical and applied frameworks of brand awareness and culture. Highlighting a range of topics such as consumer behavior, advertising, and emotional bran
¥6507
¥748.00
【现货】【翰德图书】BranD×王濛莎联名杯子 周边 BranD杂志社 现货图书24小时发货
¥268.00
BranD 杂志 品牌设计杂志 54国际品牌设计杂志No.54期 摔跤吧字体设计 汉字设计 2021年第2期 汉字设计
¥88.00定价:¥180.00 (4.89折)