【3-6周达】The Marketing Gurus: Lessons from the Best Marketing 【全球购】进口原版图书，一般3-6周左右到国内
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Book Description 内容简介 Famous for inventing ?The 4 P?s of Marketing? Professor Phil Kotler?s textbooks have trained generations of marketers in the basics of this challenging discipline. In Marketing 5.0 he explains the greatest problem facing marketers today?how to integrate three major movements that are changing global markets and customer behavior:Dramatic advances in technology such as AI, Sensors, and the Internet of Things, which are enabling extreme forms of customer targeting and personalization; Dramatic shifts in customer behavior, such as ?Whatever-Whenever-Wherever (WWW) and the differences between Generations X, Y, Z, and Alpha; And dramatic shifts in business models such as ?Everything as a Service?, Physical/Digital business models. His solution to integrating these challenging forces is ?Technology for Humanity?--finding ways to use technology to advance Customers? non-material needs, and satisfy material desires in ways that also uplift the human spirit, and honor larger human
¥208.00
《营销 5.0》Marketing 5.0原版引进 新华书店正版，多仓就近发货，85%城市次日达，团购优惠咨询在线客服！
¥172.00定价：¥605.43 (2.85折)
营销革命5.0 以人为本的技术 菲利普 科特勒 市场营销书籍Marketing 5.0 PHILIP KOTLER【中商
¥336.96定价：¥336.96
预订 Marketing with Web 2.0: Social Networking and Viral Marke 【全球购】进口原版图书，一般5-8周左右到国内后发出
¥790.00
预订 Mom 3.0: Marketing with Today's Mothers by Leveraging New 【全球购】进口原版图书，一般5-8周左右到国内后发出
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预订 E-Riches 2.0: Next-Generation Marketing Strategies for Ma 【全球购】进口原版图书，一般5-8周左右到国内后发出
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预订 International Marketing Data and Statistics [ISBN:9781842 【全球购】进口原版图书，一般5-8周左右到国内后发出
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预订 Building, Marketing, & Operating a Profitable Tax Practic 【全球购】进口原版图书，一般5-8周左右到国内后发出
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预订Developing Relationships, Personalization, and Data Herald 预订，预计下单后3-6周左右发货！
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