预订 Advancements in Smart Computing and Information Security 【全球购】进口原版图书,约5-8周到达国内后发出
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【预订】Contemporary Marketing Strategy 9783030119102 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783030119102 Author 作者 Rajagopal Format 版本 精装 Pages Number 页数 277页 Publisher 出版社 Palgrave Macmillan Publication Date 出版日期 2019-02-25 Language 语种 英语 Book Contents 内容简介 The broad foundation of this book is laid on the conceptual discussions on consumer theories and applied arguments on shifts in consumer behavior. This book develops knowledge and skills on building market-centric and competition-oriented models. Discussions in the book illustrate strategies for managing competitive market interventions through advanced marketing-mix elements across nine chapters. Various perspectives on innovation and technology for expanding and establishing business in competitive markets are critically reviewed in these chapters. This book examines advanced marketing-mix and several consumer-centric strategies to co-create new businesses in new markets by ass
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预订 Advancements in Smart Computing and Information Security: 【全球购】进口原版图书,约5-8周到达国内后发出
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预订Studies on Vanadium based Schottky Contacts to n-type Indi 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 Women Entrepreneurs in Emerging Markets: Managing Perform 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 Operational and Environmental Consequences of L [ISBN:978 【全球购】进口原版图书,约5-8周到达国内后发出
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【预订】Understanding Consumer Behavior and Consumption Experien 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781466675186 Author 作者 Rajagopal Format 版本 精装 Pages Number 页数 303页 Publisher 出版社 IGI Publishing Publication Date 出版日期 2015-06-30 Product Dimensions 商品尺寸 10 x 7 x 0.7 cm Language 语种 英语 Book Contents 内容简介 Success in the business world is not strictly reliant on producing valuable and in-demand products. Without a proper understanding of the consumers that a business markets and sells their products to, a company’s accomplishments can quickly become failures.Understanding Consumer Behavior and Consumption Experience discusses the indispensible value of understanding consumer activities and the crucial role they play in developing successful marketing strategies. Focusing on concepts such as consumer perceptions, consumption culture, and the influence of information technology, this book is a pivotal reference source for business m
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预订 Wild Ornamental Plants of Kadapa District, Andhra Pradesh 【全球购】进口原版图书,约5-8周到达国内后发出
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海外直订Sustainable Growth in Global Markets: Strategic Choices
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【预订】Sustainable Businesses in Developing Economies 978303051 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783030516833 Author 作者 Rajagopal(作者) Format 版本 平装-胶订 Pages Number 页数 256页 Publisher 出版社 Palgrave Macmillan Publication Date 出版日期 2021-10-27 Product Dimensions 商品尺寸 8.2 x 5.8 x 0.6 cm Shipping Weight 商品重量 820g Language 语种 其它(含多语) Book Contents 内容简介 Trends in cleaner business decisions have resulted in sustainable business models involving society, stakeholders, and consumers. Sustainable choices of companies create competitive differentiations that enable consumers to weigh social values and shift loyalties in the competitive marketplace. This book focuses on sustainability as the pivot of marketing and argues that commitment to sustainability in business not only equips companies to have greater social impact but also inspires an emotional response in consumers that aids companies in growing their
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【预订】Managing Startup Enterprises in Emerging Markets 9783030 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783030281540 Author 作者 Rajagopal Format 版本 精装 Pages Number 页数 178页 Publisher 出版社 Springer International Publishing Publication Date 出版日期 2019-11-05 Language 语种 英语 Book Contents 内容简介 This book provides a comprehensive view of the entrepreneurial dynamics within startups byanalyzing their marketing strategies in the context of exploiting new opportunities,enhancing stakeholder values, and protecting their business ecosystem for continuousgrowth. Managing startup enterprises is a complex managerial task, as these businesses need to overcome the competition by understanding thoroughly all the moves of rival firms in the local-global markets. This bookexplores the incidence and severity of problems pertaining to organizational design, marketing strategy, the consumer-centric approach, and the transaction-based approach faced by start-up enterprises
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预订 Transgenerational Marketing: Evolution, Expansion, and Ex 【全球购】进口原版图书,约5-8周到达国内后发出
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【预订】Recent Advances in Elasticity, VIscoelasticity and Inela 美国库房发货,通常付款后3-5周到货!
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预订 What's a Lemon Squeezer Doing in My Vagina? [ISBN:9780143 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 Contemporary Marketing Strategy [ISBN:9783030119102] 【全球购】进口原版图书,约5-8周到达国内后发出
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海外直订Handbook of Heterogeneous Networking 异构网络手册
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【预售 按需印刷】Innovative Business Projects
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【预订】Strategic Rethinking: Connecting Local-Global Business M 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781536168358 Author 作者 Rajagopal Format 版本 精装 Pages Number 页数 297页 Publisher 出版社 Nova Science Publishers Publication Date 出版日期 2019-11-22 Language 语种 其它(含多语) Book Contents 内容简介 Globalization has moved through several change phases from capitalistic philosophy to democratic business notions involving stakeholders in the process of business growth. Large companies are seeking to harness globalization through cooperation with the local enterprises to reach the bottom-of-the-pyramid market segment. The opportunities for global businesses are expanding with the support of rapidly emerging product markets, the global race for innovation, technology, and talent management, which tend to widen the impact of digitization. The multinational companies today are engaging with the local enterprises to exploit reverse innovations and build new bus
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海外直订医药图书Bio-Imaging: Principles, Techniques, and Application
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预订 Innovative Business Projects: Breaking Complexities, Buil 【全球购】进口原版图书,约5-8周到达国内后发出
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海外直订Innovative Business Projects: Breaking Complexities, Bui
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【预订】Resource Use, Culture and Ecological Change 美国库房发货,通常付款后3-5周到货!
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海外直订医药图书Metabotropic Gpcrs: Tgr5 and P2y Receptors in Health
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【预售 按需印刷】MW synthesis & biological activities of b 北京发货,付款后10天内发货
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海外直订Crowd-Based Business Models: Using Collective Intelligen
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预订 Role of Nutrients in Neurological Disorders [ISBN:9789811 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 高被引Bio-Imaging: Principles, Techniques, and Applications 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 Market Entropy [ISBN:9781951527884] 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 Competitive Branding Strategies: Managing Performance in 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 Architecting Enterprise: Managing Innovation, Technology, 【全球购】进口原版图书,约5-8周到达国内后发出
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预售 按需印刷 Data-parallel Digital Signal Processors 北京发货,付款后10天内发货
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【预订】Advancements in Smart Computing and Information Security 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783031230943 Author 作者 Sridaran Rajagopal Format 版本 平装-胶订 Pages Number 页数 270页 Publisher 出版社 Springer Berlin Heidelberg Publication Date 出版日期 2023-01-09 Language 语种 其它(含多语)
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【预订】Business Dynamics in North America 9783319862057 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783319862057 Author 作者 Rajagopal EGADE Business School Mexico City Mexico Format 版本 平装-胶订 Pages Number 页数 301页 Publisher 出版社 Palgrave Macmillan Publication Date 出版日期 2018-09-11 Language 语种 英语 Book Contents 内容简介 This book discusses the contemporary trade dynamics necessary for companies to grow competitively in the global marketplace, extending the conceptual and analytical foundations of international trade and economy in North America. This book examines the growth of international trade in North America during the pre-and post-North American Free Trade Agreement (NAFTA), and analyzes the complexities that occurred when the economic recession struck the global markets. It outlines applied tools and techniques for business projects to thrive in the competitive marketplace, and serves as a learning post and a think tank for students, re
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预售 按需印刷 Utilisation of Primary Health Services 北京发货,付款后10天内发货
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【预订】Competitive Branding Strategies 9783030249328 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783030249328 Author 作者 Rajagopal Format 版本 精装 Pages Number 页数 294页 Publisher 出版社 Palgrave Macmillan Publication Date 出版日期 2019-10-09 Language 语种 英语 Book Contents 内容简介 Globalization has expanded the options for building brand strategies through social media, the internet, and in conventional approaches. Amidst increasing market competition, companies need to analyze their competitive choices to determine their brand equity in the marketplace. As such, it is necessary for companies to develop customer-focused brands to gain competitive advantage.This book enhances knowledge on developing competitive brands in emerging markets, particularly the BRICS countries. It provides the necessary guidance with proven strategies for building successful brands, the decisions and options faced by brand managers, and the tools to manage brands effectively. It
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按需印刷Consumer Behavior Theories 预订,预计下单后2-3周左右发货!
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【预订】Milk & Milk Products Technology- 2nd edition 97893893541 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9789389354133 Author 作者 Rajagopal Format 版本 精装 Pages Number 页数 680页 Publisher 出版社 Bs Publications Publication Date 出版日期 2019-01-01 Language 语种 其它(含多语) Book Contents 内容简介 Tba
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预售 按需印刷 Synthesis & bio activities of pyrazole sub 北京发货,付款后10天内发货
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按需印刷Studies on Vanadium based Schottky Contacts to n-type In 预订,预计下单后3-4周左右发货!
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预订 Synthesis & Bio Activities of Pyrazole Substitu... 978365 海外仓库发货,通常付款后4-9周到货!
图书信息 书号: 9783659793486 作者: Rajagopal Kalirajan 装帧: 平装-胶订 页数: 68页 出版社: Omnium Gmbh & Co. Kg. 尺寸: 0.9 x 0.6 x 22.8 cm 出版日期: 2015-10-26 重量: 113g 语种: 其它(含多语) 内容简介 This book provides a convenient and simple method for the
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海外直订Resource Use, Culture and Ecological Change 资源利用、文化与生态变化
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预订 Zebrafish: A Model for Marine Peptide Based Drug Screenin 【全球购】进口原版图书,约5-8周到达国内后发出
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海外直订Reflections - A Collection of 5-Minute Essays 反思-收集5分钟散文
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【预订】Yearbook of Intensive Care and Emergency Medicine 2001 9 美国库房发货,通常付款后3-5周到货!
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预订 Advancements in Smart Computing and Information Security 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 Advancements in Smart Computing and Information Security: 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 Overcoming Barriers in Geriatric Oral Health Care [ISBN:9 【全球购】进口原版图书,约5-8周到达国内后发出
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预订 The Butterfly Effect in Competitive Markets: Driving Smal 【全球购】进口原版图书,约5-8周到达国内后发出
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【预订】Wild Ornamental Plants of Kadapa District, Andhra Prades 美国库房发货,通常付款后3-5周到货!
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【预订】Architecting Enterprise Managing Innovation, Technology, 预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
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预订 Advancements in Smart Computing and Information Security: 【全球购】进口原版图书,约5-8周到达国内后发出
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海外直订Sustainable Businesses in Developing Economies: Socio-Ec
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海外直订Darwinian Fitness in the Global Marketplace: Analysing t
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预售 按需印刷 Start Up Enterprises and Contemporary Inno全球市场的创业企业与 北京发货,付款后10天内发货
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预订 Competitive Branding Strategies: Managing Performance in 【全球购】进口原版图书,约5-8周到达国内后发出
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【预订】Entrepreneurship and Regional Development 9783030455231 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783030455231 Author 作者 Rajagopal Format 版本 平装-胶订 Pages Number 页数 404页 Publisher 出版社 Palgrave Macmillan Publication Date 出版日期 2021-11-01 Language 语种 其它(含多语) Book Contents 内容简介 This edited volume brings together research on symbiotic themes of entrepreneurship, resource planning, and regional development and their impact on global-local business imperatives. Discussions in this volume critically analyze the convergence of entrepreneurship, innovation, technology, business practices, public policies, political ideologies, and consumer values for improving the global-local business paradigm to support regional development. This book also delves into contemporary entrepreneurship models, converging business strategies towards entrepreneurial and industrial alliance in manufacturing, services, and marketing organizations. It contemplat
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