预订 Management of Cultural Firms [ISBN:9788831322232] 【全球购】进口原版图书,约5-8周到达国内后发出
¥413.00
预订 The Man Inside: A European Journey Through Two Crises [IS 【全球购】进口原版图书,约5-8周到达国内后发出
¥1109
预订 Corporate Governance: How to Design Good Companies [ISBN: 【全球购】进口原版图书,约5-8周到达国内后发出
¥443.00
预订 Principles and Practices of Corporate Governance: In the 【全球购】进口原版图书,约5-8周到达国内后发出
¥594.00
预订 Production, Operations and Supply Chain Management [ISBN: 【全球购】进口原版图书,约5-8周到达国内后发出
¥549.00
预订 Digital Cultures, Innovation and Startup: The Contaminati 【全球购】进口原版图书,约5-8周到达国内后发出
¥324.00
预订 The Branded Supply Chain: A New Perspective on Value Crea 【全球购】进口原版图书,约5-8周到达国内后发出
¥314.00
预订 International Strategy [ISBN:9788831322447] 【全球购】进口原版图书,约5-8周到达国内后发出
¥414.00
预订 Neuroeconomics: Theory, Applications, and Perspectives: P 【全球购】进口原版图书,约5-8周到达国内后发出
¥1264
预订 What's Fashion? It's Method! [ISBN:9788885486386] 【全球购】进口原版图书,约5-8周到达国内后发出
¥562.00
【预订】Applied Machine Learning with Python 9788831322041 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788831322041 Author 作者 Andrea Giussani Format 版本 平装-胶订 Pages Number 页数 200页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2020-03-30 Language 语种 其它(含多语)
¥259.00
预订 The Blockchain Journey: A Guide to Practical Business App 【全球购】进口原版图书,约5-8周到达国内后发出
¥280.00
【预订】The Branded Supply Chain 9788831322201 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788831322201 Format 版本 平装-胶订 Pages Number 页数 144页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2021-07-30 Product Dimensions 商品尺寸 152 x 235 mm Language 语种 其它(含多语) Book Contents 内容简介 The book proposes a new and original paradigm emerging from the combination of academic literature and business insights according to which, in the new scenario, the supply chain should be considered as an extension of the brand and a content to story-tell. Key selling points: see the brand as purpose within its ecosystem; see the supply chain in branded fast-moving goods as fashion, food, and beauty as a key element of the ecosystem and understand its key issues and evolution dynamics; understand the financial investors’ perspective; learn how to apply the innovative branded supply chain mapping models; and learn how to best sto
¥226.00
【预订】Neuroeconomics 9788885486478 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486478 Format 版本 平装-胶订 Pages Number 页数 278页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2018-07-30 Language 语种 其它(含多语) Book Contents 内容简介 Neuroeconomics is a recent promising interdisciplinary scientific area which involves neuroscientists, economists, and psychologists interested in offering a new and shared theoretical vision that considers the role of the brain in individual decision-making in economics. This collection of papers provides an interesting overview of the recent evolution of Neuroeconomics and offers the latest results of applied researches in this area, with a focus on marketing, accounting, and finance. (来源indiebound)
¥324.00
预售【外图英文原版】Excel Workbook Excel工作簿:155个附带解答和评论的练习 预售图书,下单付款后90-120天左右发货
¥637.00
预订 Corporate Strategy for a Sustainable Growth: Alignment, E 【全球购】进口原版图书,约5-8周到达国内后发出
¥456.00
【预订】Corporate and Investment Banking 9788831322157 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788831322157 Author 作者 Stefano Caselli |Andrea Tortoroglio |Gimede Gigante Format 版本 平装-胶订 Pages Number 页数 480页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2021-07-30 Product Dimensions 商品尺寸 171 x 241 mm Language 语种 其它(含多语) Book Contents 内容简介 Over the years, investment banking services have played a key role in the global financial markets. Knowledge of the services offered by these financial institutions, along with an understanding of the market related to the different products they offer to different clients, is an essential part of a finance student’s curriculum. The title deepens the Corporate and Investment Banks subject investigation by offering a wide selection of cases on the subject, useful for professionals and students.
¥570.00
预订Project Management:Integrating Methodologies and Behaviors 预订,预计下单后3-6周左右发货!
¥811.00
【预订】Visual Merchandising 9788885486416 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486416 Author 作者 Karin Zaghi Format 版本 平装-胶订 Pages Number 页数 372页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2018-06-01 Language 语种 其它(含多语) Book Contents 内容简介 Buying behavior is a process that is conditioned by a complex receptive system, originating with the product’s physical impulses (its function, size, packaging, and brand), its location, and its price. The interaction of these factors culminates in the customer’s final choice. In other words, industry and distribution together set a communication process in motion with the customer, and the store becomes the channel through which this interaction occurs. The book addresses this topic with a managerial mark. The takeoff point is a redefinition of the role the store plays in communicating and enhancing the identity of the brand and the store itself
¥453.00
预订 EU Customs Code [ISBN:9788885486119] 【全球购】进口原版图书,约5-8周到达国内后发出
¥502.00
预售【外图英文原版】The Branded Supply Chain 品牌供应链:关于品牌价值创造的新视角 预售图书,下单付款后90-120天左右发货
¥318.00
【预订】Liveable Proximity 9788831322386 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788831322386 Author 作者 Ezio Manzini Format 版本 平装-胶订 Pages Number 页数 160页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2022-01-03 Product Dimensions 商品尺寸 6x9.25inches Language 语种 其它(含多语) Book Contents 内容简介 This book is a contribution to the social debate about the city and its future. It proposes the idea of the city of proximity, or the “15-minute city”: a city where everything you need on a daily basis is just a few minutes away. But not only. In short, a city built from the life of its citizens and from an idea of habitable proximity in which they can find what they need to live, and to do it together with others. The basic theme of this book is therefore this: can we build the contemporary city starting from a new idea of proximity The answer it proposes is yes we can. Many cities in the
¥194.00
【预订】Project Management 9788831322553 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788831322553 Author 作者 Marco Sampietro Format 版本 平装-胶订 Pages Number 页数 220页 Publisher 出版社 Bocconi University Press(BUP)/ IPG Publication Date 出版日期 2022-08-30 Product Dimensions 商品尺寸 6x9.25inches Language 语种 其它(含多语) Book Contents 内容简介 Project Management is nowadays a vast discipline: over the years it has developed original contents while also embracing contributions coming from other fields which have proved to be relevant. The book sets out to identify the key elements of effective project management, starting from the observation of how important it is to oversee both methodological and organizational aspects. Usually, these two perspectives are the subject of separate sections or chapters, with few or no points of contact. The peculiarity of this book is precisely the integration between the two dimensions. Proje
¥226.00
【预订】Fashion Industry 2030 9788885486959 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486959 Author 作者 Francesca Romana Rinaldi Format 版本 平装-胶订 Pages Number 页数 200页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2019-12-30 Product Dimensions 商品尺寸 6 x 9.25 Language 语种 其它(含多语) Book Contents 内容简介 Some key data about the future of the fashion industry highlight the need for immediate action. The increase of clothing consumption will generate an increase in the use of resources and generation of waste. On the other hand, the demand of LOHAS (Lifestyle of Health & Sustainability) consumers is increasing, also in luxury. The book will be investigating the key drivers that are reshaping the fashion industry towards the 4th Industrial Revolution, including traceability and transparency, circularity, collaborative consumption, new technologies, fair trade, B-corporations. The Author supp
¥226.00
预订 Innovation in Organizations: Informal Networks, Knowledge 【全球购】进口原版图书,约5-8周到达国内后发出
¥254.00
预订 Signature Experience: Art and Science of Customer Engagem 【全球购】进口原版图书,约5-8周到达国内后发出
¥292.00
海外直订Applied Econometrics: An Introduction 应用计量经济学导论
¥878.00
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预售【外图英文原版】Finance Lab 金融实验室 预售图书,下单付款后90-120天左右发货
¥409.00
预订 Start-Up Entrepreneurship: The Smart Way [ISBN:9788885486 【全球购】进口原版图书,约5-8周到达国内后发出
¥296.00
海外直订Dynamical Model and Optimal Control 动力学模型与优化控制
¥811.00
明星店铺 中华商务进口图书旗舰店
【预订】Event Marketing 9788885486249 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486249 Author 作者 Diego Rinallo Format 版本 平装-胶订 Pages Number 页数 172页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2018-03-01 Product Dimensions 商品尺寸 6 x 9.25 Language 语种 其它(含多语)
¥194.00
预订 Corporate Debt Management [ISBN:9788885486355] 【全球购】进口原版图书,约5-8周到达国内后发出
¥253.00
预订 Mathematics for Economics and Business [ISBN:978888548603 【全球购】进口原版图书,约5-8周到达国内后发出
¥465.00
【预订】Consumer Science for Marketing 9788885486744 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486744 Author 作者 Nadia Olivero Format 版本 平装-胶订 Pages Number 页数 196页 Publisher 出版社 Bocconi University Press(BUP)/ IPG Publication Date 出版日期 2022-12-30 Product Dimensions 商品尺寸 17.15x24.13cm Language 语种 其它(含多语) Book Contents 内容简介 Consumer Science for Marketing considers the main topics of consumer psychology from the viewpoint of their contributions to marketing. While it aims at providing a comprehensive overview of the discipline, it also guides the reader through theories and data for a straightforward understanding of their practical applications. Readers will find the book useful as it merges the existing gap between psychological research and applications by discussing case histories and providing real life examples. It also clarifies what are the different fields within consumer psychology and how the diff
¥226.00
预售【外图英文原版】Corporate and Investment Banking 企业与投资银行:实际操作方法 预售图书,下单付款后90-120天左右发货
¥800.00
预订 Applied Machine Learning with Python [ISBN:9788831322041] 【全球购】进口原版图书,约5-8周到达国内后发出
¥370.00
预订 Management of Cultural Firms [ISBN:9788885486294] 【全球购】进口原版图书,约5-8周到达国内后发出
¥443.00
预订 Finance, Real Estate and Wealth-Being: Towards the Creati 【全球购】进口原版图书,约5-8周到达国内后发出
¥279.00
预订 Macroeconomics Lectures: The Basic Models [ISBN:978888548 【全球购】进口原版图书,约5-8周到达国内后发出
¥271.00
【预订】Python for non-Pythonians 9788885486867 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486867 Author 作者 Francesco Grossetti Format 版本 平装-胶订 Pages Number 页数 178页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2019-07-30 Language 语种 英语
¥349.00
【预订】Team Management 9788831322577 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788831322577 Author 作者 Leonardo Caporarello Format 版本 平装-胶订 Pages Number 页数 192页 Publisher 出版社 Bocconi University Press(BUP)/ IPG Publication Date 出版日期 2022-12-30 Product Dimensions 商品尺寸 152x235mm Language 语种 其它(含多语) Book Contents 内容简介 The idea for this book was born out of a strong belief that coping with the dynamic nature of today’s environment is only possible by sharing ideas, by collaborating, and by effectively integrating individual skills. The importance of collaboration is particularly clear from statistics that indicate a continued increase in team-based working methods in organizations. A challenge that the pandemic has made even more complex. The book follows a problem-based approach, so that each chapter represents a moment of reflection and support on a specific problem that team members face. In pa
¥194.00
海外直订Macroeconomics Lectures 宏观经济学课程
¥584.00
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海外直订Python for non-Pythonians 非Pythonians的Python
¥565.00
明星店铺 中华商务进口图书旗舰店
预订Principles of International Finance 预订,预计下单后3-6周左右发货!
¥1752
【预订】Made in Italy Industries 9788885486546 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486546 Author 作者 Luana Carcano |Gabriella Lojacono Format 版本 平装-胶订 Pages Number 页数 212页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2018-06-30 Language 语种 其它(含多语) Book Contents 内容简介 This book describes why the Made in Italy brand has such a strong relevance for Italy competitiveness and analyzes the key managerial issues for Made in Italy companies. The aim is to give a comprehensive vision of the peculiarity of management and strategy in companies that can be classified as Made in Italy—organizations that?are challenged by ownership, size, and key strategic decisions issues influenced by the associated global image. The book focuses on the common challenges among key players in the key industries—food, cosmetics, eyewear and mechanics, and fashion—at the basis of the Italian economy. The authors cons
¥226.00
【预订】Essentials of Applied Portfolio Management 9788885486089 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486089 Author 作者 Massimo Guidolin |Manuela Pedio Format 版本 平装-胶订 Pages Number 页数 260页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2017-09-30 Product Dimensions 商品尺寸 6.75 x 9.5 Language 语种 其它(含多语)
¥337.00
海外直订Space Economy: The New Frontier for Development 空间经济:发展的
¥522.00
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【预订】Macroeconomics Lectures 9788885486133 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486133 Author 作者 Luigi Balletta |Salvatore Modica Format 版本 平装-胶订 Pages Number 页数 192页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2017-09-30 Product Dimensions 商品尺寸 6.75 x 9.5 Language 语种 其它(含多语)
¥246.00
【预订】Digital Cultures, Innovation and Startup 9788831322188 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788831322188 Format 版本 平装-胶订 Pages Number 页数 140页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2020-11-30 Language 语种 其它(含多语)
¥194.00
海外直订Finance, Real Estate and Wealth-Being: Towards the Creat
¥487.00
明星店铺 中华商务进口图书旗舰店
【预订】Capital Markets 9788831322850 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788831322850 Author 作者 Stefano Caselli Format 版本 平装-胶订 Pages Number 页数 320页 Publisher 出版社 Egea Spa - Bocconi University Press/ IPG Publication Date 出版日期 2023-07-01 Product Dimensions 商品尺寸 6.75 x 9.5 Language 语种 其它(含多语)
¥486.00
预订Probability: A Brief Introduction [ISBN:9788885486096] 【全球购】进口原版图书,约5-8周到达国内后发出
¥297.00
海外直订The Blockchain Journey: A Guide to Practical Business Ap
¥469.00
明星店铺 中华商务进口图书旗舰店
预订 Essentials of Applied Portfolio Management [ISBN:97888854 【全球购】进口原版图书,约5-8周到达国内后发出
¥347.00
预订 Visual Merchandising:In-store Communication to Enhance Cu 预订,预计下单后3-4周左右发货!
¥1558.8
【预订】Mathematics for Economics and Business 9788885486034 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788885486034 Author 作者 Lorenzo Peccati |Sandro Salsa |Annamaria Squellati Format 版本 平装-胶订 Pages Number 页数 408页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2017-09-30 Product Dimensions 商品尺寸 6.75 x 9.5 Language 语种 其它(含多语)
¥453.00
【预订】Principles and Practices of Corporate Governance 9788831 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9788831322164 Author 作者 Alessandro Minichilli |Fabio Quarato |Luciano Segreto Format 版本 平装-胶订 Pages Number 页数 356页 Publisher 出版社 Bocconi University Press Publication Date 出版日期 2020-11-30 Language 语种 其它(含多语)
¥421.00
预订 Python for Non-Pythonians: How to Win Over Programming La 【全球购】进口原版图书,约5-8周到达国内后发出
¥410.00
预订 Made in Italy Industries: Managerial Issues and Best Prac 【全球购】进口原版图书,约5-8周到达国内后发出
¥248.00
海外直订Essentials of Strategy 战略要点
¥307.00
明星店铺 中华商务进口图书旗舰店