Global Marketing Strategies 书籍非全新，8-99成新左右(实拍图以图片为准发货)
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【预售 按需印刷】Global marketing for US auto makers 北京发货，付款后10天内发货
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【预订】Global Marketing Strategy 9783030906672 国外库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9783030906672 Author 作者 Bodo B. Schlegelmilch Format 版本 平装-胶订 Pages Number 页数 416页 Publisher 出版社 Springer Berlin Heidelberg Publication Date 出版日期 2023-02-17 Product Dimensions 商品尺寸 9.21 x 6.14 x 0.92 Shipping Weight 商品重量 1.40 Language 语种 其它（含多语） Book Contents 内容简介 This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized master’s programs. In a systematic yet concise manner, it addresses all major issues companies face when conducting business across national and cultural boundaries, including assessing and selecting the most promising overseas markets, evaluating market entry alternatives, and examining the forces that drive adaptation versus standardization of the marketing mix. It looks at the various global marketing challenges from a str
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【预订】Global Marketing 9780367196080 国外库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9780367196080 Author 作者 Ilan Alon Format 版本 精装 Pages Number 页数 null页 Publisher 出版社 Routledge Publication Date 出版日期 2020-08-17 Product Dimensions 商品尺寸 8 x 10 Language 语种 其它（含多语）
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【预订】Global Marketing Management 9780199609703 国外库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9780199609703 Author 作者 Lee Kiefer Format 版本 平装-胶订 Pages Number 页数 608页 Publisher 出版社 Oxford University Press Publication Date 出版日期 2012-03-29 Shipping Weight 商品重量 1466g Language 语种 英语 Book Contents 内容简介 Global Marketing Management adopts a strategic management framework and provides an examination of key management decisions. The implications for developing and executing successful global marketing programmes are discussed, enabling students to understand the impact of decisions on marketing efforts worldwide.
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【预订】Global Marketing 9780367694128 国外库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9780367694128 Author 作者 Gillespie Kate Format 版本 平装-胶订 Pages Number 页数 566页 Publisher 出版社 Routledge Publication Date 出版日期 2021-09-30 Language 语种 其它（含多语） Book Contents 内容简介 Strategic, comprehensive, and concise, the fifth edition of this popular textbook introduces students to the important concepts of global marketing today, and their managerial implications.Increasingly, marketing activities must be integrated at a global level. Yet, the enduring influence of culture requires marketers to adapt local strategies in light of cultural differences. Global Marketing takes a strategic approach, recognizing the need to address both the forces of globalization and those of localization.Key updates include:Extensive real-life examples and cases from developed and emerging markets, including Africa, Latin America, and the Middle East;New
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【预订】Global Marketing Y9781557868299 美国库房发货，通常付款后3-5周到货！
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【预订】Global Marketing 9780367196097 国外库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9780367196097 Author 作者 Ilan Alon Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Routledge Publication Date 出版日期 2020-08-17 Product Dimensions 商品尺寸 8 x 10 Language 语种 其它（含多语）
¥1023
【预订】Global Marketing Strategies for the Promotion of Luxury 美国库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9781466699588 Author 作者 Fabrizio Mosca Format 版本 精装 Pages Number 页数 329页 Publisher 出版社 IGI Publishing Publication Date 出版日期 2016-05-30 Product Dimensions 商品尺寸 11 x 8.5 x 0.8 cm Shipping Weight 商品重量 2450g Language 语种 英语 Book Contents 内容简介 Vast markets for high-symbolic-value goods serve as an expansive worldwide arena where luxury brands and products compete for consumer attention. As global luxury markets have grown and continue to grow, uncovering successful methods for maintaining brand image and consumer desire is critical to the success of high-end brands. Global Marketing Strategies for the Promotion of Luxury Goods explores the latest promotional trends, business models, and challenges within the luxury goods market. Focusing on strategies for achieving competitive advantage, new market development, as well as
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【预订】Global Marketing Management, 9Th Edition 9781119888765 国外库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9781119888765 Author 作者 Mike (Masaaki) Kotabe Format 版本 平装-胶订 Pages Number 页数 704页 Publisher 出版社 Wiley Publication Date 出版日期 2022-09-15 Product Dimensions 商品尺寸 20.32 x 25.40 cm. Language 语种 其它（含多语）
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【预订】GLOBAL MARKETING MANAGEMENT SYSTEM (SECOND EDITION) 9789 美国库房发货，通常付款后3-5周到货！
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【预订】Global Marketing Strategy 9783030906641 国外库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9783030906641 Author 作者 Bodo B. Schlegelmilch Format 版本 精装 Pages Number 页数 370页 Publisher 出版社 Springer Berlin Heidelberg Publication Date 出版日期 2022-01-10 Language 语种 其它（含多语） Book Contents 内容简介 This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized master’s programs. In a systematic yet concise manner, it addresses all major issues companies face when conducting business across national and cultural boundaries, including assessing and selecting the most promising overseas markets, evaluating market entry alternatives, and examining the forces that drive adaptation versus standardization of the marketing mix. It looks at the various global marketing challenges from a strategic perspective and also addresses topics not usually found in international marketing texts, such as
¥932.00
现货Global Marketing, Global Edition
¥1281
预订Global Marketing Management 预订，预计下单后3-6周左右发货！
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预订 Global Marketing and Advertising: Understanding Cultural 【全球购】进口原版图书，一般5-8周左右到国内后发出
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海外直订Global Marketing Strategy: An Executive Digest 全球营销战略:高管
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预订 Global Marketing Management System (Second Edition) [ISBN 【全球购】进口原版图书，一般5-8周左右到国内
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海外直订Global Marketing, Global Edition 全球营销，全球版
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海外直订Global Marketing Strategy: An Executive Digest 全球营销战略:高管
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预订 Global Marketing and Advertising: Understanding Cultural 【全球购】进口原版图书，一般5-8周左右到国内后发出
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【3-6周达】Global Marketing Strategy [ISBN:9783030906641] 【全球购】进口原版图书，一般3-6周左右到国内
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按需印刷Global Marketing Strategies for the Promotion of Luxury 预订，预计下单后3-4周左右发货！
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【3-6周达】Global Marketing Strategy [ISBN:9783030906672] 【全球购】进口原版图书，一般3-6周左右到国内
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【3-6周达】Global Marketing Management [ISBN:9780199609703] 【全球购】进口原版图书，一般3-6周左右到国内
¥1000
【3-6周达】Global Marketing Strategy: An Executive Digest [ISBN: 【全球购】进口原版图书，一般3-6周左右到国内
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预订 Global Marketing Management 全球行銷管理: 9781779562944 国外库房发货，通常付款后3-5周到货
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预订 按需印刷 Global Marketing Co-Operation and Networks
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【3-6周达】The New Global Marketing Reality [ISBN:9781349509799] 【全球购】进口原版图书，一般3-6周左右到国内
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【预售 按需印刷】Global Marketing and Advertising
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【预订】Localizing Global Marketing Strategies: Emerging Researc 美国库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9781799809579 Author 作者 Janell NaKia Harvey Format 版本 精装 Pages Number 页数 140页 Publisher 出版社 IGI Publishing Publication Date 出版日期 2019-10-25 Language 语种 英语 Book Contents 内容简介 Years of technological advancements have made it possible for the smallest of trades to develop their companies to sell their products all over the world. Global marketing initiatives allow a business to adapt its services and products to nations outside of its origin, increasing its annual earnings and success. However, companies must first implement worldwide marketing programs that consider cultural dimensions and customs. Localizing Global Marketing Strategies: Emerging Research and Opportunities is a collection of innovative research on trends and strategies that are necessary to ensure the success of global marketing and identify the means of global market entry. Whil
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【3-6周达】The New Global Marketing Reality [ISBN:9781403905208] 【全球购】进口原版图书，一般3-6周左右到国内
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预订 The New Global Marketing Reality: 9781349509799 国外库房发货，通常付款后3-5周到货
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【预订】Strategic Global Marketing: Issues and Trends 美国库房发货，通常付款后3-5周到货！
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【预订】Toyota’s Global Marketing Strategy 9781138059412 美国库房发货，通常付款后3-5周到货！
Product Details 基本信息 ISBN-13 书号 9781138059412 Author 作者 Shozo Hibino, Koichiro Noguchi and Gerhard Plenert Format 版本 精装 Pages Number 页数 184页 Publisher 出版社 Productivity Press Publication Date 出版日期 2017-08-18 Language 语种 其它（含多语） Book Contents 内容简介 This book is written by Toyota’s former executive managing director and a founder of Breakthrough Thinking from the viewpoints of Toyota Thinking Habits and Breakthrough Thinking on the subject of Toyota Global Marketing Strategy.
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预售 按需印刷 GLOBAL MARKETING 北京发货，付款后10天内发货
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预订 The New Global Marketing: 9781516556069 国外库房发货，通常付款后3-5周到货
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预售 按需印刷 Global Marketing Strategies for the Promot促进奢侈品的全球营销 北京发货，付款后10天内发货
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【预售 按需印刷】Studyguide for Global Marketing
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预订 按需印刷 Toyota’s Global Marketing Strategy
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【预售 按需印刷】Studyguide for Global Marketing Managemen
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【预售 按需印刷】Studyguide for Global Marketing and Adver 北京发货，付款后10天内发货
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【预售按需印刷】Studyguide for Global Marketing Management
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预售 按需印刷 Studyguide for Global Marketing by Keegan, 北京发货，付款后10天内发货
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【预售 按需印刷】Studyguide for Global Marketing by Keegan
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预售 按需印刷 Studyguide for Global Marketing Management 北京发货，付款后10天内发货
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【预售 按需印刷】Studyguide for Global Marketing 北京发货，付款后10天内发货
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【预售 按需印刷】Studyguide for Global Marketing 北京发货，付款后10天内发货
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预售 按需印刷 Studyguide for Global Marketing by Keegan, 北京发货，付款后10天内发货
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预售 按需印刷 Studyguide for Global Marketing by Warren 北京发货，付款后10天内发货
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预订 Localizing Global Marketing Strategies: Emerging Research 【全球购】进口原版图书，一般5-8周左右到国内
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【预订】Exam Prep for Global Marketing Management by Kotabe & He 美国库房发货，通常付款后3-5周到货！
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【预订】Exam Prep for Global Marketing: Foreign Entry, Local Mar 美国库房发货，通常付款后3-5周到货！
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预订 Essentials of Global Marketing 预订，预计下单后3-4周左右发货！
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【3-6周达】Advances in Global Marketing: A Research Anthology [I 【全球购】进口原版图书，一般3-6周左右到国内
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【3-6周达】Exam Prep for Global Marketing Management by Kotabe & 【全球购】进口原版图书，一般3-6周左右到国内
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按需印刷Localizing Global Marketing Strategies 预订，预计下单后2-3周左右发货！
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海外直订The New Global Marketing Reality 新的全球营销现实
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