【预订】Earnings Accruals and Real Activities Management around 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658037932 Author 作者 Ising Format 版本 平装-胶订 Pages Number 页数 225页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2013-11-18 Shipping Weight 商品重量 334g Language 语种 英语 Book Contents 内容简介 The beginning of the new millennium was characterized by company scandals in accounting around the world. A transparent and fair presentation of financial statements is beneficial for capital market participants. Especially around initial public offerings different incentives of these players exist to influence financial statements in diverse aspects. Therefore, studies of earnings management try to identify abnormal behavior. Peter Ising covers additional aspects to shed light on substantial drivers of discretionary reporting behavior around going public. Factors like influence on real activities, industry aff
¥520.00
【预订】Restructuring of Food Retail Markets in Countries of the 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658333140 Author 作者 Hobelsberger Format 版本 平装-胶订 Pages Number 页数 227页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2021-09-05 Language 语种 英语 Book Contents 内容简介 This explorative, primary data-based study provides findings on the first nearly two decades of the emerging supermarket industry in Bangladesh, in particular its capital city Dhaka. The objective is thereby twofold: On the one hand, the study traces the so-far development of supermarkets in Dhaka, and Bangladesh, and depicts current hindering factors to the local supermarket industry’s further development, as well as supermarket managers’ measures to tackle these challenges. On the other hand, the study explores the (potential) implications of emerging supermarkets for other food retailers on-site. To this end, the study’s focus lies on
¥1002
海外直订Firms in Open Source Software Development: Managing Inno
¥553.00
明星店铺 中华商务进口图书旗舰店
预订 Entrepreneurship in a European Perspective: Concepts for 【全球购】进口原版图书,约5-8周到达国内后发出
¥547.00
预订 Reusing Open Source Code: Value Creation and Value Approp 【全球购】进口原版图书,约5-8周到达国内后发出
¥942.00
预订 European Retail Research: 2012, Volume 26, Issue I [ISBN: 【全球购】进口原版图书,约5-8周到达国内后发出
¥741.00
【预订】Impact of Business Association Services and Training Pro 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658304669 Author 作者 Brown Format 版本 平装-胶订 Pages Number 页数 85页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2020-05-22 Product Dimensions 商品尺寸 8.2 x 5.8 x 0.2 cm Shipping Weight 商品重量 310g Language 语种 英语 Book Contents 内容简介 Sophie Brown analyzes the impact of the Bangladesh IT association (BASIS) on firm export performance, using unique cross-sectional data from the Bangladesh Evaluation Survey 2016. She aims to build on existing literature and provides empirical insight into the effect of an export association in a developing country in the IT and ITES sector. The hypotheses that BASIS services and training programs positively impact firm export performance, defined as export propensity and export share, are empirically tested using the propensity score matching method. The
¥501.00
【预订】Infrastructure Investments 9783658201630 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658201630 Author 作者 Regele Format 版本 平装-胶订 Pages Number 页数 82页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2017-11-27 Product Dimensions 商品尺寸 8.2 x 5.8 x 0.2 cm Shipping Weight 商品重量 140g Language 语种 英语 Book Contents 内容简介 Fabian Regele examines the appropriateness of the current regulatory treatment and the general suitability of unlisted infrastructure equity investments for the investment purposes of insurance companies. The employed valuation model of a stylized infrastructure asset delivers sound economic results and is consistent with the typical J-curve effect of the cumulative cash flows of these assets. In the context of a portfolio optimization, the infrastructure asset improves the insurance company’s solvency situation by lowering its default probability and i
¥501.00
【预订】Kosten Senken Mit Crm: Strategien, Methoden Und Kennzahl 预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
¥892.37
【预订】Wirtschaftsw?rterbuch / Dictionnaire ?conomique 97834092 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783409299053 Author 作者 J. Boelcke Wiesbaden Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2012-11-20 Product Dimensions 商品尺寸 20.3 x 12.7 x 2.4 cm Shipping Weight 商品重量 0.5 kg Language 语种 其它(含多语)
¥535.00
【预订】Balanced Scorecard & Controlling 9783322889027 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783322889027 Author 作者 Jürgen Weber WHU Koblenz Otto-Beisheim School of Management Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2012-03-19 Product Dimensions 商品尺寸 23.5 x 19.1 x 2 cm Shipping Weight 商品重量 0.6 kg Language 语种 其它(含多语)
¥583.00
【预订】Grundzüge der Wirtschafts- und Sozialstatistik 978340960 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783409600514 Author 作者 Manfred Hüttner Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 1973-01-01 Product Dimensions 商品尺寸 24.4 x 17 x 2.1 cm Shipping Weight 商品重量 0.6 kg Language 语种 其它(含多语)
¥535.00
【预订】Die erfolgreiche Steuerung ?ffentlicher Verwaltungen 978 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783322869388 Author 作者 Armin T?pfer Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2012-05-25 Product Dimensions 商品尺寸 24.4 x 17 x 2.1 cm Shipping Weight 商品重量 0.6 kg Language 语种 其它(含多语)
¥535.00
【预订】Corporate Finance 9783658406660 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658406660 Author 作者 Enzo Mondello Format 版本 精装 Pages Number 页数 1135页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2023-03-19 Language 语种 其它(含多语) Book Contents 内容简介 This book describes the theory and practice of corporate finance. Corporate finance focuses on investment activities in property, plant and equipment’s and financial assets, working capital management, and financing activities. The book can be used at universities in intermediate semesters as well as in continuing education courses. In addition, it is also suitable for practitioners who work in the financial management area of a company and want to acquire a sound understanding of corporate finance. In addition to theory, practical issues such as determining the cost of capital at the company and project level are also covered.The
¥1560
【预订】Personalbereitstellung und Personalführung 9783409380614 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783409380614 Author 作者 Hugo Kossbiel Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 1976-01-01 Product Dimensions 商品尺寸 24.4 x 17 x 1.1 cm Shipping Weight 商品重量 0.3 kg Language 语种 其它(含多语)
¥535.00
【预订】Supply-Strategien in Einkauf und Beschaffung 97838349199 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783834919915 Author 作者 Gerhard He? Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2010-03-11 Product Dimensions 商品尺寸 24.4 x 17 x 2.4 cm Shipping Weight 商品重量 0.8 kg Language 语种 其它(含多语)
¥388.00
【预订】Digital Technology in Service Encounters 9783658378844 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658378844 Author 作者 Christ-Brendemühl Format 版本 平装-胶订 Pages Number 页数 271页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2022-07-15 Language 语种 其它(含多语) Book Contents 内容简介 Digital technology is disrupting the prerequisites for most firms in the service industry and frequently forces them to reassess the ratio of human interaction and technology use in service encounters. To retain competitiveness, it seems mandatory to increase service encounter efficiency by embedding digital technology into the existing processes. However, there is little empirical evidence on how such technological implementations affect the sentiments, attitudes, and behaviors of frontline employees. Likewise, research on interrelated customer responses is scarce. To address this matter, this book presents four distinct
¥895.00
【预订】Das biokybernetische Modell 9783322829054 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783322829054 Author 作者 Jürgen Fuchs Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2012-03-23 Product Dimensions 商品尺寸 23.5 x 19.1 x 1.3 cm Shipping Weight 商品重量 0.4 kg Language 语种 其它(含多语)
¥437.00
【预订】Strategisches Management von Universit?ten und Fakult?te 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783834934871 Author 作者 Oliver Kohmann Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2011-11-15 Product Dimensions 商品尺寸 20.8 x 14.7 x 2 cm Shipping Weight 商品重量 0.4 kg Language 语种 其它(含多语)
¥696.00
【预订】Preisbündelung 9783409128483 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783409128483 Author 作者 Georg Wübker Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2013-06-06 Product Dimensions 商品尺寸 21.6 x 14 x 1.4 cm Shipping Weight 商品重量 0.3 kg Language 语种 其它(含多语)
¥629.00
【预订】Terminplanung mit BASIC auf Commodore 2000/3000,4000/800 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783409192040 Author 作者 Gustav Kastner Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 1984-01-01 Product Dimensions 商品尺寸 23.4 x 15.6 x 0.9 cm Shipping Weight 商品重量 0.2 kg Language 语种 其它(含多语)
¥511.00
【预订】Musik Merchandising aus Konsumentenperspektive 978383492 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783834923912 Author 作者 Kati Korn Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2010-06-11 Product Dimensions 商品尺寸 21 x 14.8 x 1.4 cm Shipping Weight 商品重量 0.3 kg Language 语种 其它(含多语)
¥583.00
【预订】Competence development in controlling 9783658393892 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658393892 Author 作者 Stephan Sch?ning Format 版本 平装-胶订 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2022-12-13 Language 语种 其它(含多语) Book Contents 内容简介 The book is considered a guideline for systemic personnel development in controlling of nationally and internationally active companies on the basis of a targeted development of competencies. In particular, the challenges posed by digitalization and globalization are considered and substantiated with the help of empirical studies. Employees and managers in controlling as well as HR managers in companies gain a deeper understanding of the necessity and the components of systematic personnel development. The goals are the formation of high-performance teams in controlling as well as the identification of personal career paths on the way to top management task
¥728.00
【预订】Praxis der Kreditüberwachung 9783322870575 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783322870575 Author 作者 Anton Schmoll Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2012-04-06 Product Dimensions 商品尺寸 24.4 x 17 x 1.5 cm Shipping Weight 商品重量 0.5 kg Language 语种 其它(含多语)
¥360.00
预订 Volume Based Portfolio Strategies: Analysis of the Relati 【全球购】进口原版图书,约5-8周到达国内后发出
¥850.00
预订 Coordination of Service Offshoring Subsidiaries in Multin 【全球购】进口原版图书,约5-8周到达国内后发出
¥955.00
海外直订Determinants and Management of Make-And-Buy: An Extensio
¥553.00
明星店铺 中华商务进口图书旗舰店
海外直订德语 Banker, Nutzt Das Feminine Potenzial!: Was Frauen Von
¥490.00
明星店铺 中华商务进口图书旗舰店
预订 The Nature of Supply Chain Management Research: Insights 【全球购】进口原版图书,约5-8周到达国内后发出
¥931.00
【预订】Erfolgsfaktoren Der Innovativit?t Von Kleinen Und Mittle 预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
¥929.55
【预订】Organizational Acceptance of Artificial Intelligence 978 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658307936 Author 作者 Bengel Format 版本 平装-胶订 Pages Number 页数 50页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2020-07-15 Product Dimensions 商品尺寸 8.2 x 5.8 x 0.1 cm Shipping Weight 商品重量 210g Language 语种 英语 Book Contents 内容简介 The book investigates the determinants which are influencing the acceptance of artificial intelligence (AI) in an organizational context, focusing on the German financial services industry. An AI-specific acceptance model is being developed based on technology acceptance models as well as being enriched with practical insights from industry experts. Ultimately, the acceptance of artificial intelligence is influenced by multiple, interrelated variables, which can be classified into five major dimensions: organizational, individual, financial, technological
¥501.00
【预订】Preismanagement in der unternehmerischen Praxis 97834091 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783409128452 Author 作者 Kai Wiltinger Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2012-05-19 Product Dimensions 商品尺寸 21 x 14.8 x 1.4 cm Shipping Weight 商品重量 0.3 kg Language 语种 其它(含多语)
¥522.00
【预订】Umweltorientierte Betriebswirtschaftslehre 9783322870551 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783322870551 Author 作者 Karl-Werner Hansmann Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2012-04-18 Product Dimensions 商品尺寸 24.4 x 17 x 2.7 cm Shipping Weight 商品重量 0.8 kg Language 语种 其它(含多语)
¥487.00
【预订】Entwicklung von Kundenbeziehungen 9783409116848 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783409116848 Author 作者 Dominik Georgi Deutsche Bank Frankfurt School of Finance & Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2013-06-27 Product Dimensions 商品尺寸 21 x 14.8 x 1.5 cm Shipping Weight 商品重量 0.3 kg Language 语种 其它(含多语)
¥535.00
【预订】Zur Standortwahl der Unternehmungen 9783322945082 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783322945082 Author 作者 Herbert Jacob Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2012-07-08 Product Dimensions 商品尺寸 24.4 x 17 x 0.4 cm Shipping Weight 商品重量 0.1 kg Language 语种 其它(含多语)
¥351.00
【预订】Organisation und Strategie 9783834925428 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783834925428 Author 作者 Georg Schrey?gg FU Berlin Inst. f. Management Berlin Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2010-09-17 Product Dimensions 商品尺寸 24.4 x 17 x 1.5 cm Shipping Weight 商品重量 0.5 kg Language 语种 其它(含多语)
¥736.00
【预订】Immigration and Housing Rents 9783658120603 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658120603 Author 作者 Kürschner Format 版本 平装-胶订 Pages Number 页数 115页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2015-11-28 Product Dimensions 商品尺寸 8.2 x 5.8 x 0.3 cm Shipping Weight 商品重量 183g Language 语种 英语 Book Contents 内容简介 This work exploits the natural experiment provided by the unexpected disintegration of socialist East Germany to study the impact of the mass immigration of East Germans on housing rents in West German metropolitan areas. Using a spatial correlation approach, annual district-level migration data for 1991 and 1992 and unique rental price indicators from Germany’s major regional property market information system, Kathleen Kürschner finds strong evidence for a positive and sizeable effect of immigration on rental prices of residential housing. Addit
¥501.00
【预订】Gewinnrealisierung für Mehrkomponentenvertr?ge nach IFRS 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783834924056 Author 作者 Jan Fürwentsches Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2010-06-25 Product Dimensions 商品尺寸 21 x 14.8 x 1.2 cm Shipping Weight 商品重量 0.3 kg Language 语种 其它(含多语) Book Contents 内容简介 Mit einem Geleitwort von Prof. Dr. Jens W stemann
¥583.00
【预订】Betriebliche Kreditpolitik 9783409012454 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783409012454 Author 作者 Erwin Kreim Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 1980-01-01 Product Dimensions 商品尺寸 23.4 x 15.6 x 0.3 cm Shipping Weight 商品重量 0.1 kg Language 语种 其它(含多语)
¥511.00
【预订】Markenaufbau im Internet 9783834928559 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783834928559 Author 作者 Christina Suckow Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2011-02-10 Product Dimensions 商品尺寸 21 x 14.8 x 1.7 cm Shipping Weight 商品重量 0.4 kg Language 语种 其它(含多语) Book Contents 内容简介 Mit einem Geleitwort von Prof. Dr. Tobias Kollmann
¥629.00
【预订】Management von Prozessinnovationen 9783834928870 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783834928870 Author 作者 Jan-Marc Lischka Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2011-02-24 Product Dimensions 商品尺寸 21 x 14.8 x 1.1 cm Shipping Weight 商品重量 0.3 kg Language 语种 其它(含多语) Book Contents 内容简介 Mit einem Geleitwort von Prof. Dr. Katharina H lzle
¥583.00
【预订】Reference-Dependent Preferences 9783658006341 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658006341 Author 作者 Stommel Format 版本 平装-胶订 Pages Number 页数 224页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2012-11-03 Product Dimensions 商品尺寸 8.2 x 5.8 x 0.5 cm Shipping Weight 商品重量 316g Language 语种 英语 Book Contents 内容简介 Most of our daily decisions are made under uncertainty and risk, without complete information about all relevant aspects. We all constantly make such decisions, from the simplest “should I take my raincoat today” to more serious examples, such as those on investment and portfolio decisions, holding of shares, insurance patterns, or negotiation processes. Within these situations, the bounded rationality of individuals and institutions towards risk and uncertainty is embedded. The central theory underlying this study is prospect theory, an adequate mo
¥520.00
【预订】Planung Und Umsetzung Von Innovationsprojekten: Zur Wirk 预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
¥929.55
【预订】Capabilities for Data-Driven Service Innovation 97836583 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658316907 Author 作者 Schymanietz Format 版本 平装-胶订 Pages Number 页数 219页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2020-10-01 Language 语种 英语 Book Contents 内容简介 Martin Schymanietz explores dynamic capabilities that help organizations to cope with the challenges and chances of the utilization of data for service provision. Data-driven service innovation provides a fruitful pathway for organizations to extend their current offerings, deepen customer relationships and increase revenues. He examines the nature of data-driven service innovation, accompanied challenges and identifies relevant actors and their roles on an individual level. This approach helps organizations to develop dynamic capabilities based on individual actors that in sum shape the whole organization.
¥843.00
海外直订Open Source Product Development: The Meaning and Relevan
¥553.00
明星店铺 中华商务进口图书旗舰店
预订 Value Creation in Mergers, Acquisitions, and Alliances [I 【全球购】进口原版图书,约5-8周到达国内后发出
¥850.00
【预订】Measuring Electronic Word-of-Mouth Effectiveness 9783658 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658158880 Author 作者 Weitzl Format 版本 平装-胶订 Pages Number 页数 375页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2016-10-13 Product Dimensions 商品尺寸 21 x 14.8 x 2 cm Shipping Weight 商品重量 516g Language 语种 英语 Book Contents 内容简介 Wolfgang Weitzl introduces a novel perspective for measuring consumer trust in eWOM by applying a rigid scale development process. In doing so, the research aims to set new methodical standards for developing reliable, valid and practicable research instruments. Most importantly, however, the research offers valuable insights into the nature and role of consumer-initiated vs. marketer-initiated online communication in an intercultural context by conducting a series of qualitative and quantitative surveys using samples from three countries.
¥520.00
【预订】Innovation in Service Industries 9783658271787 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658271787 Author 作者 Hügel Format 版本 平装-胶订 Pages Number 页数 152页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2019-07-23 Product Dimensions 商品尺寸 8.2 x 5.8 x 0.3 cm Shipping Weight 商品重量 460g Language 语种 英语 Book Contents 内容简介 Susanne Hügel studies innovation in service industries from the industrial organization and behavioral theory perspectives, therefore chooses the real estate industry as object of study. The author examines the existing research on firm innovativeness, proposes a more advanced concept, and empirically validates a new measure in a service industry context. Thereby, the innovation status quo of the real estate industry is studied. In addition, the book addresses the impact of slack resources on the organizational members’ innovative work behavior. Overa
¥822.00
【预订】Advances in Advertising Research (Vol. VII) 978365815219 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658152192 Author 作者 Christodoulides Format 版本 精装 Pages Number 页数 315页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2016-09-13 Shipping Weight 商品重量 555g Language 语种 英语 Book Contents 内容简介 Focusing on a range of advertising formats, this book provides international state-of-the-art research inter alia on the fast evolving and increasingly complex advertising landscape that raises a number of challenges for advertisers. Further research is needed to guide choices regarding ad content and execution, media placement, social networks, and campaign effectiveness. Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a selective collection of research presented at the 14th International Conference in Advertising (ICORIA), which was held in London (U
¥1022
预订 Essays on Purchasing and Supply Management [ISBN:97838349 【全球购】进口原版图书,约5-8周到达国内后发出
¥859.00
预订 Health-Care Telematics in Germany: Design and Application 【全球购】进口原版图书,约5-8周到达国内后发出
¥790.00
预订 Technology Acceptance in Mechatronics: The Influence of I 【全球购】进口原版图书,约5-8周到达国内后发出
¥743.00
【预订】Brand Choice and Loyalty: Evidence from Swiss Car Regist 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658280130 Author 作者 Meier Format 版本 平装-胶订 Pages Number 页数 109页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2019-10-08 Product Dimensions 商品尺寸 8.2 x 5.8 x 0.2 cm Shipping Weight 商品重量 360g Language 语种 英语 Book Contents 内容简介 By analyzing a large car registration dataset, Beat Meier shows various aspects of consumer behavior in the context of durable goods. He thereby isolates various influences on purchase decisions, e.g. the brand owned before, the price, and demographic variables. Furthermore, he investigates the short-term effects of tax incentives and reputation shocks on brand choice and brand loyalty. The dataset used is very unique and allows a longitudinal examination of the cars owned by a person. This permits to gain insights on consumer behavior of durable goods th
¥501.00
海外直订Public Sector Efficiency: Applications to Local Governme
¥553.00
明星店铺 中华商务进口图书旗舰店
海外直订Health-Care Telematics in Germany: Design and Applicatio
¥553.00
明星店铺 中华商务进口图书旗舰店
海外直订Value Determination of Supply Chain Initiatives: A Quant
¥553.00
明星店铺 中华商务进口图书旗舰店
【预订】Behavioral Controlling 9783658259853 美国库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783658259853 Author 作者 Sch?ffer Format 版本 平装-胶订 Pages Number 页数 261页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 2020-10-23 Language 语种 英语 Book Contents 内容简介 Jürgen Weber is known for his behavioral perspective on controlling and has made a lasting impact in German speaking countries during the past three decades. This anniversary volume compiles some of his outstanding publications from that period and presents them for the first time in English. In addition, it contains a current publication index of Jürgen Weber’s entire body of work.
¥837.00
预订 Competitive Dynamics in the Global Insurance Industry: St 【全球购】进口原版图书,约5-8周到达国内后发出
¥748.00
预订 Insurance Linked Securities: The Role of the Banks [ISBN: 【全球购】进口原版图书,约5-8周到达国内后发出
¥1182
【预订】Optimale Expansionspfade der Unternehmung 9783409334617 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9783409334617 Author 作者 Thomas Ludwig Format 版本 平装-胶订 Pages Number 页数 null页 Publisher 出版社 Gabler Verlag / Springer Fachmedien Wiesbaden Publication Date 出版日期 1978-01-01 Product Dimensions 商品尺寸 23.4 x 15.6 x 1.2 cm Shipping Weight 商品重量 0.3 kg Language 语种 其它(含多语)
¥535.00