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【预订】Debates for the digital age 9781440801235 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781440801235 Author 作者 Danielle Sarver Coombs^^Simon Collisters Format 版本 精装 Pages Number 页数 671页 Publisher 出版社 ABC-CLIO, Inc. Publication Date 出版日期 2015-11-23 Product Dimensions 商品尺寸 9.50 x 6.40 x 2.10 Shipping Weight 商品重量 3.45 Language 语种 其它(含多语) Book Contents 内容简介 Books about Internet culture usually focus on the people, places, sites, and memes that constitute the "cutting-edge" at the time the book is written. That approach, alas, renders such volumes quickly obsolete. This provocative work, on the other hand, focuses on overarching themes that will remain relevant for the long term. The insights it shares will highlight the tremendous impact of the Internet on modern civilization--and individual lives--well after specific players and sites have fallen out of favor. Content is presented in two vol
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【预订】The Consumer Insights Handbook: Unlocking Audience Resea 国外库房发货,通常付款后3-5周到货!
Product Details 基本信息 ISBN-13 书号 9781538145524 Author 作者 Danielle Sarver Coombs Format 版本 平装-胶订 Pages Number 页数 248页 Publisher 出版社 Rowman & Littlefield Publication Date 出版日期 2021-07-15 Product Dimensions 商品尺寸 9.90 x 6.90 x 0.60 Shipping Weight 商品重量 1.05 Language 语种 其它(含多语) Book Contents 内容简介 This practical introduction to audience research shows students that conducting consumer research is not only a necessary skill for any future media professional but that it can also be a creative and fun experience. Students learn how to plan for and complete a research projects from the initial RFP to the final presentation of findings.
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