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Product Details 基本信息 ISBN-13 书号 9780226436111 Author 作者 Mazzarella Format 版本 精装 Pages Number 页数 224页 Publisher 出版社 University of Chicago Press Publication Date 出版日期 2017-10-24 Product Dimensions 商品尺寸 8.60 x 5.70 x 0.80 Shipping Weight 商品重量 0.85 Language 语种 其它（含多语） Book Contents 内容简介 ? We often invoke the "magic" of mass media to describe seductive advertising or charismatic politicians. In The Mana of Mass Society, William Mazzarella asks what happens to social theory if we take that idea seriously. How would it change our understanding of publicity, propaganda, love, and power ? Mazzarella reconsiders the concept of "mana," which served in early anthropology as a troubled bridge between "primitive" ritual and the fascination of mass media. Thinking about mana, Mazzarella shows, means rethinking some of our most fundamental questions: Wha
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