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Product Details 基本信息 ISBN-13 书号 9781108839198 Author 作者 Enrico Bonadio Format 版本 精装 Pages Number 页数 450页 Publisher 出版社 Cambridge University Press Publication Date 出版日期 2023-03-01 Language 语种 其它(含多语) Book Contents 内容简介 This handbook challenges the conventional wisdom that intellectual property is the law of creativity. Traditionally, IP has been instrumental for protecting creations of the mind, with only inventors of original works enjoying exclusive rights. Related, sui generis, and quasi-IP rights, which protect monetary investments and efforts rather than originality and inventiveness, were considered exceptions to the general principles of IP. But increasingly, IP rights are being granted to safeguard corporate investments. This handbook brings together an international roster of contributors to explore this emerging trend. Why are investments the primary driver
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Product Details 基本信息 ISBN-13 书号 9781108416627 Author 作者 John M. Levis Format 版本 精装 Pages Number 页数 323页 Publisher 出版社 Cambridge University Press Publication Date 出版日期 2018-04-10 Language 语种 英语 Book Contents 内容简介 A proper understanding of intelligibility is at the heart of effective pronunciation teaching, and with it, successful teaching of speaking and listening. Far from being an optional ’add-it-on-if-we-have-time’ language feature, pronunciation is essential because of its tremendous impact on speech intelligibility. Pronunciation dramatically affects the ability of language learners to make themselves understood and to understand the speech of others. But not all elements of pronunciation are equally important. Some affect intelligibility a great deal, while others do not. With a strong emphasis on classroom practice and how pronunciation teaching can be more effecti
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Product Details 基本信息 ISBN-13 书号 9781107103788 Author 作者 Newnham, Robert E Format 版本 平装-胶订 Publisher 出版社 Cambridge University Press Publication Date 出版日期 2017-12-28 Language 语种 英语
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Product Details 基本信息 ISBN-13 书号 9781316635964 Author 作者 Michael R. Finn Format 版本 平装-胶订 Pages Number 页数 252页 Publisher 出版社 Cambridge University Press Publication Date 出版日期 2019-11-07 Language 语种 英语 Book Contents 内容简介 An original, wide-ranging contribution to the study of French writing in the nineteenth and early twentieth centuries, this book examines the ways in which the unconscious was understood in literature in the years before Freud. Exploring the influence of medical and psychological discourse over the existence and/or potential nature of the unconscious, Michael R. Finn discusses the resistance of feminists opposing medical diagnoses of the female brain as the seat of the unconscious, the hypnotism craze of the 1880s and the fascination, in fiction, with dual personality and posthypnotic crimes. The heart of the study explores how the unconscious inserts itself
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