跨越鸿沟 英文原版 Crossing the Chasm 3rd Edition 颠覆性产品营销圣经 高科技市场营销经济
¥218.00
跨越鸿沟 英文原版 Crossing the Chasm 英文版市场营销书 颠覆性产品营销 正版进口书籍 可搭挑战者销售 产品营销圣经，高科技营销魔法之父著
¥218.00
跨越品质的鸿沟(Crossing the Quality Chasm: A New Health System for
¥663.00定价：¥862.00 (7.7折)
跨越品质的鸿沟(Crossing the Quality Chasm: A New Health System for
¥765.00定价：¥1148 (6.67折)
作者简介： Formerly a partner with Regis McKenna Inc., Geoffrey A. Moore is now president of his own firm, Geoffrey Moore Consulting, and founder of The Chasm Group. He has consulted with over 30 high tech corporations, including Hewlett-Packard, Apple, AT&T, Oracle, IBM, and Samsung. Moore is also the author of Inside the Tornado ) which details market dynamics of hypergrowth, and explains how to pool resources, gain supporters during pre-tornado phase, then how to unleash them once the tornado hits. He holds a degree in literature from Stanford University and the University of Washington. Moore is a frequent speaker at industry conferences and trade shows and also lectures at business schools, where Crossing the Chasm is often a required textbook. He lives with his wife Marie in Palo Alto, California. --This text refers to an out of print or unavailable edition of this title.
¥105.10
作者简介： Formerly a partner with Regis McKenna Inc., Geoffrey A. Moore is now president of his own firm, Geoffrey Moore Consulting, and founder of The Chasm Group. He has consulted with over 30 high tech corporations, including Hewlett-Packard, Apple, AT&T, Oracle, IBM, and Samsung. Moore is also the author of Inside the Tornado ) which details market dynamics of hypergrowth, and explains how to pool resources, gain supporters during pre-tornado phase, then how to unleash them once the tornado hits. He holds a degree in literature from Stanford University and the University of Washington. Moore is a frequent speaker at industry conferences and trade shows and also lectures at business schools, where Crossing the Chasm is often a required textbook. He lives with his wife Marie in Palo Alto, California. --This text refers to an out of print or unavailable edition of this title.
¥110.00
