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【中商原版】如何在公司中使用顾问 经理与行政人员指南 英文原版 International Society for Pe 咨询学JohnMcGonagle
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海外直订Improved Business Planning Using Competitive Intelligenc
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海外直订A New Archetype for Competitive Intelligence 竞争情报的新原型
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Product Details 基本信息 ISBN-13 书号 9781440851605 Author 作者 Carolyn M. Vella John J. McGonagle Format 版本 精装 Pages Number 页数 177页 Publisher 出版社 ABC-CLIO, Inc. Publication Date 出版日期 2017-07-20 Language 语种 其它(含多语) Book Contents 内容简介 All organizations need to stay competitive in their respective fields to ensure success. Competitive intelligence (CI) is an established discipline that focuses on giving businesses and nonprofit organizations the advantage of staying fully informed about what their competitors are doing, are capable of doing, and will likely do. CI is a particularly valuable and powerful tool that supports everything from strategic planning to marketing and new business development to human resources--if it’s executed properly. This groundbreaking book uses real-world case studies to expose common CI challenges and present a simple methodology for spotting
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【预订】Bottom Line Competitive Intelligence 预订商品,按需印刷,需要1-3个月发货,非质量问题不接受退换货。
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