【预订】The Effect of Solution Transition on Steering the Sales
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2017-01-26
/ *KNV
Product Details 基本信息 ISBN-13 书号 9783954890910 Author 作者 Schnerrer Format 版本 平装-胶订 Pages Number 页数 80页 Publisher 出版社 *KNV Publication Date 出版日期 2017-01-26 Product Dimensions 商品尺寸 220×155×5mm Shipping Weight 商品重量 140g Language 语种 其它（含多语） Book Contents 内容简介 The objective of this study is to provide a metric that helps to assess the solution readiness status of a firm’s sales force. Sales are often considered as part of a marketing strategy. It will be analyzed to what extent this perspective is justified and how this is influenced by the emergence of solutions. Besides, an overview about the sales marketing interface will be given to raise the awareness of this topic. Furthermore, this study will increase the understanding of the reader about applied metric concepts in marketing departments that can be found in existing firms today.
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