• 全部商品
  • 批量搜索
全部 >
出版社:上海科学技术文献出版社
> FORTUNE 清除筛选
1件商品
  •  金字塔地层的财富 The Fortune at the Bottom of the Pyramid:Eradicatin

    金字塔地层的财富 The Fortune at the Bottom of the Pyramid:Eradicatin

    作者简介: C.K. Prahalad is Harvey C. Fruehauf Professor of Business Administration and Professor of Corporate Strategy and International Business at the University of Michigan Business School. He is a globally recognized business consultant who has worked with senior management at many of the world's leading companies. Prahalad's groundbreaking article, "The End of Corporate Imperialism," won the 1998 McKinsey Prize as the year's best Harvard Business Review article. C. K. co-authored several important papers and articles, including "The Fortune at the Bottom of the Pyramid," which have helped launch a global movement towards private-sector solutions for global poverty. His research focuses on corporate strategy and the role of top management in diversified multinational corporations. With Gary Hamel, he co-authored the global business bestseller Competing for the Future.

    ¥480.20

    CK Prahalad /2004-08-01 /上海科学技术文献出版社

广告